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Behind the US/Worldwide Weekend Box Office – 5/17/15

  OPENINGS:  PITCH PERFECT 2 (Gold Circle/Universal) blew past even the highest of expectations, outgrossing the entire US run of its predecessor with a $70.3M weekend, and proving not to be all that frontloaded with a 12...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6/7/15

  OPENINGS:  SPY (20th) came in at the low end of expectations with $30M–a number that may very well come down tomorrow when actuals are announced, since it assumes an aggressively strong Sunday hold.  Even at $30M...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5/24/15

  OPENINGS:  Here’s a telling stat for TOMORROWLAND (Disney):  although the movie was aimed squarely at a family audience, only 30% of the people who showed up were in that demo.  Instead, 60% of the audience was ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6/14/15

  OPENINGS:  JURASSIC WORLD (Legendary/Universal) took its place in the history books with the biggest worldwide opening of all time, its $511.8M ahead of the final Harry Potter‘s $483.2M.  That particular record r...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7/12/15

  OPENINGS:  MINIONS (Illumination/Universal) had a surprisingly bumpy 16% drop on Saturday, but it will handily become the #2 animated opening of all time, topping Toy Story 3‘s $110.3M, even if the studio’s ...
by Mitch Salem
 
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