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THE SKED WEDNESDAY NETWORK SCORECARD – 5/30/12

    Summer network TV continues to fall behind cable. FOX:  It’s all but a foregone conclusion that everything on network TV last night was outrated by the Boston/Miami NBA Playoffs and History’s conclusi...
by Mitch Salem
 
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THE SKED’S NIELSENWAR CHRONICLES: Wednesday

  Our saga of the hour-by-hour battle for territory on the broadcast network landscape continues.  Today, the motley group of series that make up Wednesdays–although due to scheduling strategies and the first Presid...
by Mitch Salem
 
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The Sked: Wednesday Ratings — Cannonball!

Nothing like a train wreck.  FOX tried to channel some of the energy from past silly specials (When Animals Attack, Celebrity Boxing) last night with Stars in Danger: The High Dive, low-end celebrities trying to do the incre...
by Mitch Metcalf
 
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A New Way to Look at TV Viewers: The AUDIENCE MAP of American Idol & Empire

We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although...
by Mitch Metcalf
 
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The Sked: Wednesday Week 7 — Time to Strip The Voice

NBC upended last night with a Voice episode displaced by the Election Night coverage, powering NBC to a winning 3.2 adult 18-49 rating from 8-11 pm and pushing Chicago Fire to a season high.  ABC appears to be back on trac...
by Mitch Metcalf
 
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The Sked: Wednesday Week 5 — World Series Begins, Nation Yawns

We are estimating Game 1 of the World Series last night (Detroit at San Francisco) will go up from a 3.2 in the fast nationals to around a 3.8 in the official nationals later today.  Although that will be enough to win the nig...
by Mitch Metcalf
 
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THE SKED: ABC Evicts “The Neighbors”

  In a small but significant change to its fall schedule, ABC has switched the timeslots of SUBURGATORY and its new THE NEIGHBORS, shifting Suburgatory to the post-Modern Family slot at 9:30PM and moving Neighbors back to ...
by Mitch Salem
 
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THE SKED’S 2012/13 FIRST CUT: ABC Needs & Possibilities

> With the television season at Upfronts minus about 6 weeks, Mitch Metcalf, veteran programming executive Ted Frank and I are continuing our survey of the issues each network may and should be thinking about while strategizing...
by Mitch Salem
 
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THE SKED: ABC Fall Premiere Dates

  ABC used its podium at the Television Critics’ Association gathering today to finally release the premiere dates for its fall shows.  They are:   Friday Sept 14 8PM:   SHARK TANK 9PM:   WHAT WOULD YOU DO?...
by Mitch Salem
 
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The Sked: WEDNESDAY RATINGS October 12

>ABC’s Wednesday is humming along and won the night with a 3.4 Adult 18-49 rating in the fast nationals.  Modern Family at 9 led the way of course with a 5.7 (the same as last week).   Suburgatory seems to ...
by Mitch Metcalf
 
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THE SKED WEDNESDAY NETWORK SCORECARD

    The calendar may say it’s too early for the dog days of summer, but they’ve arrived at CBS.   CBS:  DOGS IN THE CITY fell sharply from its low debut to an awful 0.9, below most of the reruns on N...
by Mitch Salem
 
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The Sked

The Sked: MAY SWEEP UPDATE (through 4 nights)

>With four nights of the May Sweep in (Thursday’s official ratings and Friday-Sunday’s fast national ratings), here’s an early look at the final major ratings sweep period of the broadcast season, when ratings...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 10/31/12

  Halloween is traditionally not a great night for network TV, especially on the younger-skewing side, brecause viewers have other plans.  Last night was no exception. ABC:  With all the promos for NASHVILLE, THE CMA AW...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 5/9/12

      Sometimes a win can also be a disappointment. FOX:  AMERICAN IDOL was the highest rated show on the air last night, and gave FOX the nightly win.  But… its 4.4 was a series Wednesday low, down 0.3 f...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH — Starting to Prepare for the Summer

>The most recent Promo Watch numbers are based on prime time broadcast network programming between April 10 and April 16, with about 8 hours of programming sampled for each network over that period.  (Click “read mor...
by Mitch Salem
 
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