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The Sked

The Sked: PROMO WATCH — through March 8

>The most recent Promo Watch numbers are based on prime time broadcast network programming between March 4 and March 8, with about 10 hours of programming sampled for each network over that period.  (Click “read more...
by Mitch Salem
 
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Articles

The Sked: THURSDAY RATINGS March 1 — Early Overnights

>The metered-market overnights, the first ratings available each day, show that NBC’s Awake finished in second place in the 10 pm hour to the repeat episode of The Mentalist on CBS.  Remember that the overnights refl...
by Mitch Metcalf
 
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Articles

The Sked: PROMO WATCH — Update through March 1

>The most recent Promo Watch numbers are based on prime time broadcast network programming between February 16 and March 1, with about 16 hours of programming sampled for each network over that period.  (Click “read ...
by Mitch Metcalf
 
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The Sked

The Sked: GCB Ratings Forecast

>GCB finally arrives Sunday night at 10 after Desperate Housewives, as it lurches toward its series finale in May.  With a little luck, we will stop hearing “we shall receive” in the ABC promos at a carpet-bomb...
by Mitch Salem
 
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Articles

The Sked: THURSDAY RATINGS March 1

>With ABC and CBS in repeats in the first night after the February sweep concluded, American Idol rebounded a bit, while NBC had a very quiet opening for the new drama Awake.              &nbs...
by Mitch Metcalf
 
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The Sked

The Sked: PROMO WATCH — Update through March 26 & Why So Few Promos on CBS?

>The most recent Promo Watch numbers are based on prime time broadcast network programming between March 20 and March 26, with about 8 hours of programming sampled for each network over that period.  (Click “read mor...
by Mitch Salem
 
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Articles

The Sked: THURSDAY RATINGS March 22

>FOX won the night with an American Idol that is hell bent on moving its rating into the 3s in a few weeks, while Touch finally returned with a fairly decent rating and a much better retention of its Idol lead in compared to it...
by Mitch Metcalf
 
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Articles

The Sked: AWAKE Ratings Forecast

>Well, AWAKE certainly has an open field competitively tonight.  The heavily-promoted premiere of the new NBC drama (averaging over 40 seconds of on-air promotion time per hour on NBC for weeks) faces a repeat The Mentalis...
by Mitch Metcalf
 
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Articles

The Sked: THURSDAY RATINGS March 15

>CBS aired the low-rated first round of the NCAA basketball tournament, falling to a fourth-place 1.7 rating with Adults 18-49 (the same as last year’s result).  ABC received some decent news with Missing premiering ...
by Mitch Metcalf
 
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The Sked

The Sked: PROMO WATCH Changing Time Periods

>ShowBuzzDaily’s PROMO WATCH, our weekly look at how the networks spend their precious resource of on-air promotion time, will move to Wednesdays starting next week.  This will give us a better chance to see how each...
by Mitch Salem
 
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Articles

The Sked: THURSDAY RATINGS March 8

>Back to a first place tie on Thursday between CBS (with mostly original episodes this week) and FOX (with Idol down to a one-hour edition) followed by The Finder.  You will notice we do not have year-to-year comparisons f...
by Mitch Metcalf
 
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Articles

The Sked: THURSDAY RATINGS March 29

>FOX narrowly won Thursday night, with CBS back in a close second place, returning with original episodes of its line up after a two week break for college basketball.  Lest there be any doubt about ABC’s Missing or ...
by Mitch Metcalf
 
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