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THE SKED’S WEDNESDAY NETWORK SCORECARD – 2/29/12

> February Sweeps go out not with a bang, but with the other thing. ABC:  The first “midseason arc” episode of REVENGE looked almost exactly like all the other episodes, so it was fitting that the rating stayed...
by Mitch Salem
 
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THE SKED: CW’s Finale Schedule

> CW has announced the line-up for its 2011/12 regular season finales, as well as a late-season premiere: First to exit will be ONE TREE HILL, which winds up its 9 seasons on April 4 with a 2-hour special. On April 17, RINGER w...
by Mitch Salem
 
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THE SKED’S TUESDAY NETWORK SCORECARD – 2/28/12

> Did PARENTHOOD buy itself another season? NBC:  Creatively, PARENTHOOD‘s season finale wasn’t the show at its best (too many storyline conclusions crammed into too little time).  But its 1.9 rating built...
by Mitch Salem
 
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THE BIJOU @ SUNDANCE: Behold the Edgy

> Sundance announced the second group of its 2012 titles today (Competition entries were announced yesterday; Premieres will be unveiled on Monday), mostly in what are traditionally the most untraditional categories of the Fest...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/23/11

> The night before Thanksgiving has an odd balance:  viewership is down, but advertiser interest is up (anyone who watched primetime last night was buried under retailer promos for Black Friday sales)–hence, original...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/9/11

> A seemingly atypical night turned out to be fairly typical after all. ABC:  The network preempted its entire line-up for the CMA AWARDS, and did very well, with a preliminary 4.8 that was up a tick from last year’s...
by Mitch Salem
 
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THE SKED: Week 2 + 1 – CW Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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THE SKED: WEDNESDAY — Early Results

> Facing the finale of America’s Got Talent (a 3.3 demo rating from 8:00-9:30), Survivor premiered at a 3.3 or 3.4 (depending on rounding) last night, slightly below our Fall forecast for the granddaddy of all reality sho...
by Mitch Salem
 
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