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THE SKED: NBC’s Early Start & Premiere Schedule

  NBC, as expected, is using its Summer Olympics coverage to launch some of its new fall shows, with a variety of stunt airings and “sneak peeks.”  On the other hand, some returning shows won’t arrive on...
by Mitch Salem
 
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2014-15 TV Season

NIELSENWAR 2014-15: News From FOX, NBC, TNT, TBS

  Nothing so far today matches yesterday afternoon’s high-profile pick-ups by NBC and FOX, but there’s nevertheless some news as we approach next week’s Upfronts: FOX Amid speculation that the network wil...
by Mitch Salem
 
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Articles

The Sked: Olympic Opening Ceremony Ratings: Early Fast Nationals Indicate Huge Success for NBC

The prime time portion of the Opening Ceremony of the London Olympics averaged a stunning 12.4 rating with Adults 18-49, blowing away last year’s 10.3 rating from Beijing (which was very good for an Olympics not hosted by...
by Mitch Metcalf
 
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Articles

The Sked: Olympics Ratings through Ten Days

NBC changed format a bit Sunday night and aired Michael Phelps: America’s Golden Champion from 7-8 pm, followed by traditional Olympic coverage from 8 pm-midnight, including the men’s 100M dash, gymnastics individ...
by Mitch Metcalf
 
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The Sked: SUNDAY RATINGS June 24

NBC won a painful Sunday night with a 1.2 preliminary Adult 18-49 rating from 7-11 pm.  The U.S. Olympic Trials at 7 pm, featuring track and field from Eugene, Oregon, averaged a 1.2 rating, starting at a 1.0 in the 7:00 half ...
by Mitch Metcalf
 
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Articles

Summer Olympics 2016: Final Ratings Track & The Case of Shrinking Program Length

Here is the final Summer Olympic ratings track for Rio 2016, with the official ratings for all 17 nights.  In terms of millions of viewers 2+, Rio finished above Sydney 2000, just above Athens 2004, but below Beijing 2008 an...
by Mitch Metcalf
 
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Articles

The Sked: Summer Olympics Ratings Night 2 — Solid But Not Record Breaking

The second night of the London Summer Olympics (and the first night of competition featuring Beach Volleyball, Men’s Gymnastics Qualifying, and Swimming — including the official changing of the guard as Michael Phel...
by Mitch Metcalf
 
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Articles

The Sked: Olympics Ratings — Into the Final Week

One week to go for the Summer Olympic Games in London, which end with the greatest anti-climax of all:  the Closing Ceremony Sunday night.  The ratings in the final week suffers from viewer fatigue and a dearth of marquee eve...
by Mitch Metcalf
 
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