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BEHIND THE WEEKEND BOXOFFICE – 4/7/13

  OPENINGS:  EVIL DEAD (TriStar/Sony/FilmDistrict) took the weekend with $26M, and even though, based on Sunday results for other recent horror movies, that number may drop a bit with final figures tomorrow, it should en...
by Mitch Salem
 
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BEHIND THE FRIDAY BOXOFFICE – 4/12/13

  OPENINGS:  After a painful post-Hobbit winter, Warners was in dire need of a hit, and Jackie Robinson became its great American hero, as 24 (Warners) had a very strong $9.1M opening day.  Word of mouth should be on the...
by Mitch Salem
 
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EARLY WEEKEND BOXOFFICE REPORT – 4/13/13

  The burnished Jackie Robinson bio 42 (Warners) continued its winning ways on Saturday, according to preliminary numbers at Deadline, with a solid 22% bump to $11.1M and what should be a $27M weekend.  That’s very...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 4/14/13

  OPENINGS:  42 (Warners) had no trouble taking the weekend with an estimated $27.3M.  With very limited overseas appeal, the picture isn’t likely to be a huge moneymaker (production and marketing costs will reach ...
by Mitch Salem
 
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EARLY FRIDAY BOXOFFICE – 4/19/13

  Tom Cruise’s OBLIVION (Universal) faced no significant competition for its opening this weekend, and according to preliminary numbers at Deadline, it had a fairly strong $13.8M Friday (including $1.1M from Thursday...
by Mitch Salem
 
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BEHIND THE WEEKEND BOXOFFICE – 4/21/13

  OPENINGS:  OBLIVION (Universal) had a solid $38.2M start (although the studio is estimating the lowest Sunday drop in the Top 10, so that number may come down tomorrow), with a 12% Saturday bump.  The less good news is...
by Mitch Salem
 
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