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THE SKED: Thursday Ratings – Network Scorecard – 9/29/11

> On what used to be network TV’s marquee night, only one series had a rating over a 4… NBC:  …and it certainly wasn’t on NBC.  THE OFFICE is now the only non-football show on NBC to exceed eve...
by Mitch Salem
 
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Articles

THE SKED: Welcome To “Prime Suspect” Week On NBC

> PRIME SUSPECT had an awful 1.3 rating in 18-49s last week, despite NBC’s having given it a vote of confidence with an order for 6 additional scripts, which would allow for continuous production should the show receive a...
by Mitch Salem
 
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The Sked

THE SKED: Broadcast Network On-Air Promotion

>Last night in the hit summer shows (NBC’s America’s Got Talent and FOX’s Hell’s Kitchen), we took a look at the priorities for new fall series promotion.  The big winners on NBC were the comedies W...
by Mitch Salem
 
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Articles

THE SKED: Thursday Ratings – Network Scorecard – 10/6/11

> Once-glorious Thursdays continue to become just another broadcast network night. NBC:  Before the season started, all the attention on THE OFFICE was focused on how the show would replace Steve Carell.  But it’...
by Mitch Salem
 
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Articles

THE SKED: Week 2 + 1 – NBC Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 12/1/11

> Even with weakened competition on the other 2 networks, NBC and FOX weren’t able to capitalize. NBC:  There were holiday specials on ABC and reruns on CBS, and none of it did much for the NBC line-up.  COMMUNI...
by Mitch Salem
 
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Articles

THE SKED: Broadcast Network On-Air Promotion July 20

>Last night we had our first look at CBS’s current promotional priorities in the one-hour Big Brother at 8:00 pm.  With a fairly light on-air promo load, dramas got the lion’s share of time: Unforgettable (one ...
by Mitch Salem
 
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Articles

THE SKED: Wednesday Ratings – Network Scorecard – 10/26/11

> It was a great night to be ABC. ABC:  With the World Series tricking FOX, it was all treat for the Alphabet.  Noteworthy in the general wave of success was that HAPPY ENDINGS shot to a 3.5, and while that won’...
by Mitch Salem
 
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Articles

THE SKED: UPDATED – Thursday Ratings – Network Scorecard – 9/22/11

> On what has traditionally been the flagship night for network television, a mostly subdued start. NBC:  Amidst the carnage of its premiere week, finally there was a tenuous hour of good news for the Peacock.  THE OF...
by Mitch Salem
 
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Articles

THE SKED: Monday Ratings – Network Scorecard – 10/10/11

> Baseball threw FOX–sorry–a curveball, but there was plenty of bad news for everyone last night. FOX:  Since the playoff game lasted until 8:52PM eastern time, it isn’t clear why FOX didn’t just fi...
by Mitch Salem
 
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Articles

THE SKED: “Prime Suspect” Bites the Dust

> When NBC announced its midseason schedule yesterday and PRIME SUSPECT was nowhere to be found, that was clearly bad news for a shaky show. Today came the confirmation: the show is officially dead. Not a surprise, since even w...
by Mitch Salem
 
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Articles

The Sked: THURSDAY RATINGS October 13

> The X Factor won Thursday (the fourth of the season) with a 3.6 Adult 18-49 rating.  The Thursday track for X Factor has been 4.3…3.9…4.0…3.6.  The 3.6 will probably go up to a 3.7 or 3.8 in the of...
by Mitch Metcalf
 
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Articles

THE SKED’S THURSDAY NETWORK SCORECARD – 11/17/11

> The final Thursday of November sweeps wasn’t impressive for anyone. ABC:  The network had to be disappointed with the 2.5 earned by its 2-hour, much-promoted “intervention” episode of PRIVATE PRACTICE, ...
by Mitch Salem
 
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Articles

THE SKED: UPDATED – CW Declares All-Out Victory; NBC Rewards the Undead

> The definition of “success” on network television becomes ever more flexible… CW has decided to make lemonade with its awfully lemony-looking new shows, and it’s given back-orders to HART OF DIXIE, THE...
by Mitch Salem
 
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Articles

THE SKED’S PILOT + 1 REVIEW: “Prime Suspect”

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may hav...
by Mitch Salem
 
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