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US/Worldwide Weekend Box Office Report – 11.22.2020

  OPENINGS:  With the pandemic raging throughout the country and about 20% fewer theatres open than last week, box office numbers plunged across the board.  There were no truly wide openings, but the Jackie Chan vehicle ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.24.2019

  OPENINGS:  The weekend multiple for HOW TO TRAIN YOUR DRAGON: THE HIDDEN WORLD (DreamWorks Animation/Universal) was 3.2x, about mid-way between the first Dragon‘s 3.6x and Dragon 2‘s 2.6x.  (Note that the s...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.3.2019

  OPENINGS:  A MADEA FAMILY FUNERAL (Lionsgate) launched at $27.1M, and with the exception of the outliers Madea Goes To Jail ($41M) and A Madea Christmas ($16M), that puts it in the standard $21-30M range of the franchis...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.21.2019

  OPENINGS:  The Good Friday/Easter weekend was solid for the most part, but it lacked a major holiday opening because Avengers: Endgame is just a few days away and set to engulf box offices worldwide.  Instead, the stud...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10/23/16

  OPENINGS:  BOO! A MADEA HALLOWEEN (Lionsgate) took the weekend with $27.6M, Tyler Perry’s biggest start since the $29.3M for 2010’s Why Did I Get Married Too.  Perry’s movies tend to run out of steam ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1/10/16

  OPENINGS:  THE REVENANT (Regency/20th) had an impressive $38M start, the #5 January wide opening ever (although tomorrow’s final numbers could send it below Lone Survivor‘s $37.8M, the comp it wanted to beat...
by Mitch Salem
 
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UPDATED Weekend Box Office: “The Wolverine” Falls Some More

  On Sunday mornings, the devout go to church, and movie studios lie.  (There’s not much overlap between the two groups.)  The studios lie (or fudge, if you’re sensitive about the L Word), fundamentally, beca...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.14.2018

  OPENINGS:  FIRST MAN (Perfect World/Universal) had an underwhelming $16.5M start, and considering its older-skewing audience, its 10% Saturday bump wasn’t impressive either.  It carries $150M+ in production/marke...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.7.2019

  OPENINGS:  At $53.5M, SHAZAM (DC/New Line/Warners) had the lowest opening weekend of the current DC run of superhero movies (it was also below all the Marvel openings), but it was produced to be a lower-budget companio...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.14.2019

  OPENINGS:  CRAWL (Paramount) may be an example of a studio outsmarting itself.  Paramount held no critics screenings, presumably because disdain was expected, and thus was unable to create any advance buzz around a res...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.23.2019

  OPENINGS:  TOY STORY 4 (Pixar/Disney) opened with $118M in the US, and that’s obviously a huge amount of money and in a different dimension from the flops that Hollywood has weathered over the past several weeks.�...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1/24/16

  OPENINGS:  The east coast blizzard seems to have had less effect on the weekend box office than one might have assumed, considering that all the newcomers went up from Friday to Saturday, even though they were in typica...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.27.2022

  OPENINGS:  THE LOST CITY (Paramount) opened at the high end of expectations at $31M, a particularly solid result these days for a movie that skews both female and older (the latter crowd evident in the 2% Friday-to-Satu...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.29.2017

  OPENINGS:  JIGSAW (Lionsgate) had a better Saturday hold than Saw VI (down 21% instead of 32%), and that saved it from having the lowest opening weekend of the franchise.  However, its $16.3M start is still far below t...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 8.30.2020

  OPENINGS:  THE NEW MUTANTS (20th/TSG/Disney) was DOA long before the world was engulfed by a pandemic, repeatedly postponed as first 20th and then Disney tried to figure out what to do with it.  The only reason it̵...
by Mitch Salem
 
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