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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/23/11

> The night before Thanksgiving has an odd balance:  viewership is down, but advertiser interest is up (anyone who watched primetime last night was buried under retailer promos for Black Friday sales)–hence, original...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/30/11

> While ABC was away, the other networks did play (a little). FOX:  The network seized the opportunity afforded by ABC’s all-repeat night to launch the last new series of the “fall” season, I HATE MY TEEN...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 12/8/11

> Whatever America is doing early in this holiday season, it’s not watching network television. NBC:  The network attempted to help GRIMM in its return after a 3-week hiatus by giving it a showcase Thursday night run...
by Mitch Salem
 
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THE SKED’S TUESDAY NETWORK SCORECARD – 11/22/11

> The word “turkey” comes to mind when looking at last night’s pre-holiday landscape. ABC:  The cycle finale of DANCING WITH THE STARS was of course the highest rated show of the night and enough to give ...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 12/15/11

> Silent Night = America’s TV sets during holiday season… FOX:  Reality competition shows are supposed to build as contestants are eliminated and the show nears its conclusion.  THE X FACTOR, though, has b...
by Mitch Salem
 
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THE SKED: Wednesday Ratings – Network Scorecard – 11/2/11

> After 2 nights of sinking numbers, stability returned to the ratings on Wednesday. ABC:  All in all, a good night.  The first half of the evening was down a tenth or so here and there, but the network got help where...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 12/1/11

> Even with weakened competition on the other 2 networks, NBC and FOX weren’t able to capitalize. NBC:  There were holiday specials on ABC and reruns on CBS, and none of it did much for the NBC line-up.  COMMUNI...
by Mitch Salem
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 11/10/11

> For one network, a night that moved in the wrong direction. FOX:  Does FOX have to start worrying about X FACTOR?  The show seemed to make its way through the wave of baseball-related preemptions and reschedulings v...
by Mitch Salem
 
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THE SKED: Thursday Ratings – Network Scorecard – 11/3/11

> With baseball out of the way, last night was a picture of what a “typical” Thursday will look like. FOX:  The return of BONES was a very healthy 0.6 higher than its season premiere last year (when it was in t...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 11/16/11

> It was ABC’s turn for some post-preemption malaise. ABC:  The network’s Wednesday schedule returned from its CMA Awards break to drops across the board.  The 2 new shows were hit hardest, as SUBURGATORY ...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 12/7/11

> Last night, viewers took a stand against the hatred of teenage daughters. FOX:  I HATE MY TEENAGE DAUGHTER, in its 2d airing (and first against new episodes on ABC) slumped to a 2.1 rating, losing more than a third of X ...
by Mitch Salem
 
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The Sked: THURSDAY RATINGS October 13

> The X Factor won Thursday (the fourth of the season) with a 3.6 Adult 18-49 rating.  The Thursday track for X Factor has been 4.3…3.9…4.0…3.6.  The 3.6 will probably go up to a 3.7 or 3.8 in the of...
by Mitch Metcalf
 
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THE SKED: Week 2 + 1 – FOX Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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THE SKED: “X” Marks The Renewal

> In a week when the ratings news has been pretty bleak for FOX, they’ve whipped up some glad tidings by announcing that X FACTOR is renewed for the 2012-13 television season.  It’s the first renewal of the sea...
by Mitch Salem
 
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THE SKED’S WEDNESDAY NETWORK SCORECARD – 12/14/11

> Viewers continue to be uninspired by the network offerings:  with one exception, season lows were the order of the evening. CBS:  CSI benefited from a repeat SVU on NBC and no Revenge on ABC, and scored its second-b...
by Mitch Salem
 
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