DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

      NETWORK FINALS:  FOX’s PREMIER BOXING lost 0.1 in final numbers, as did the NCIS rerun at 8PM.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Sports continued to ride high on cable, with TNT’s NBA PLAYOFFS game on top at 1.41, and ESPN’s afternoon coverage of the […]

Tuesday fast national ratings:

  NETWORK UPDATE:  Now that the preseason football preemptions have been scrubbed out of the network ratings, we can see that it was an ugly night for ABC, where a 2-hour episode of THE QUEST dropped 0.2 from last week to a horrific 0.3.  It was followed by 0.6 for WORLD’S WILDEST COMMERCIALS.  The only new […]

The party’s over…. NBC:  Quotes from a commercial that doesn’t exist– “NBC, you’ve just had 17 days of fantastic, record-breaking Olympics ratings, and spent every day promoting your new shows non-stop to hundreds of millions of viewers!  What are you gonna do now?” “I’m going straight to the toilet!!” Yes, NBC quickly discovered just how […]

        NETWORK FINALS:  The US OPEN coverage and 8PM rerun of THE WALL lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  There was a 3-way tie at the top of a low-rated cable night.  USA’s QUEEN OF THE SOUTH rose 0.02 […]

        NETWORK FINALS:  The CBS and NBC REPUBLICAN NATIONAL CONVENTION coverage gained 0.1 in final numbers, while MYSTERIES DECODED lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  See Mitch Metcalf’s REPUBLICAN NATIONAL CONVENTION Night 4 ratings analysis for a detailed look at the […]

  Not all publicity is good publicity. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]