BROADCAST FINALS ABC:  A run of JUMANJI: THE NEXT LEVEL at 0.39 was followed by an ABBOTT ELEMENTARY rerun at 0.22. CBS:  YOUNG SHELDON rose 0.11 to 0.58, and UNITED STATES OF AL lost 0.05 to 0.41.  The season finale of GHOSTS slipped 0.04 to 0.56, and HOW WE ROLL fell 0.08 to 0.35.  […]

  A largely steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

The NCAA Basketball Tournament, March Madness, began rather quietly Tuesday night with two of “First Four” play-in games.  The 6:30 pm game last night averaged 903,000 persons 2+, somewhat below the 1 million number for the comparable games the last two years, also on TRU TV.  The demographics were also a little below normal for […]

  BROADCAST FINALS:  A synergistic run of CBS/Paramount’s original TOP GUN in advance of the sequel was at 0.27.  NBC’s SNL dipped 0.02 to 0.81.  CW’s originals were at 0.05/0.04.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  The NHL PLAYOFFS were at 0.58 on TNT and 0.52/0.39 on ESPN.  ESPN also had […]

  A bad night everywhere but at ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  BROADCAST FINALS ABC:  1/6 Committee coverage at 0.66 was followed by the special PRIDE TO BE SEEN at 0.25. CBS:  Committee coverage at 0.38 was followed by a BULL rerun at 0.23. NBC:  Committee coverage at 0.48 was followed by a rerun SVU at 0.20. FOX:  Reruns at 0.18/0.20. CW:  WALKER rose 0.05 to […]

  AD held up fairly well without an Easter Sunday boost. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  BROADCAST FINALS ABC:  Reruns at 0.27/0.31/0.38/0.31. CBS:  Reruns at 0.26/0.24/0.15/0.16. NBC:  After a NEWS SPECIAL at 0.09, reruns at 0.08/0.20. FOX:  A USFL game at 0.23. CW:  Reruns at 0.04/0.05/0.06. TELEMUNDO:  A movie at 0.11. UNIVISION:  SE RENTAN CUARTOS at 0.16/0.14.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  TNT’s ANIMAL KINGDOM […]