Amazingly, EMPIRE continues to climb. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  NETWORK UPDATE:  There was nothing extra for DANCING WITH THE STARS in final numbers.  On NBC, while THE VOICE gained 0.1, the adjustment hit to THE NIGHT SHIFT was even worse than anticipated, down 0.2 to a weakening 1.3 (only 0.2 ahead of the rerun NCIS: LA on CBS).  On CW, THE ORIGINALS lost […]

>The lack of schedule flexibility (as NBC has with its late season Sunday Night Football games) has hurt the Monday and Thursday night football franchises recently.  When match-ups feature teams with little to no playoff chances, ratings drift downward (although Monday and Thursday Night Football still sit atop the weekly cable ratings chart).  Discovery’s American […]

  Afternoon football gave a jolt to FOX primetime. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

> The week of network scheduling is all a build-up to each network’s Upfront presentation to advertisers, a show that’s as slickly entertaining as the network knows how to make it.  There are production numbers and stunts, surprise celebrity appearances and clever pre-taped mini-movies.  ABC, over the last few years, has had Jimmy Kimmel do […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  Anybody want to debate the importance of a lead-in from The Voice? NBC:  For the second consecutive week, THE BLACKLIST had a reduced, non-Voice lead-in (this week it was the season premiere of HOLLYWOOD GAME NIGHT, its 2 hours at 1.3/1.5, down from last week’s 1.9 for American Ninja Warrior), and for the second […]