December 11, 2017



Afternoon football gave a jolt to FOX primetime.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Ratings analysis and comparisons follow the chart.

Fast Demo 2017 Dec 10.SUN

FOX:  The lead-in from the late national NFL game was almost 2 points higher than last week’s, and that helped push THE SIMPSONS up a point to 2.7.  A special hour of BOB’S BURGERS was at 1.5, and an out-of-time-slot FAMILY GUY was up 0.1 from last week to 1.2.

CBS:  After 60 MINUTES slipped 0.1 to 1.1, the line-up returned from a week off, with WISDOM OF THE CROWD down 0.2 to 0.7, NCIS: LA down 0.1 to 0.8, and MADAM SECRETARY up 0.1 to 0.7.

ABC:  AMERICA’S FUNNIEST HOME VIDEOS rose 0.2 to 0.9.  The movie FROZEN followed at 1.2, but fans didn’t stick around for the lead-out special ENCORE, which crashed to 0.5.

NBC:  The preliminary 4.9 for SUNDAY NIGHT FOOTBALL was down 0.3 from last week’s game.

The 10PM slot tonight features a preview of 2018’s THE BACHELOR and an episode of BETTER LATE THAN NEVER.

COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.

Fast Track 2017 Dec 10.SUN

CABLE RATINGS: Come back this afternoon for detailed demographic ratings for top Friday cable programs. Saturday & Sunday cable ratings will be posted Tuesday morning.




About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.