THE ESPYS enjoyed their move to broadcast TV.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
ABC: A transfer from ESPN to ABC doubled the rating for THE ESPYS to 2.2, making it the highest-rated show of the night.
CBS: BIG BROTHER shed 0.1 to 1.9. The news was worse for EXTANT, which fell 0.2 to a new low 0.6, lower than the 0.8 for the CRIMINAL MINDS rerun that preceded it.
FOX: MASTERCHEF dropped 0.3 to 1.4, and BULLSEYE was down 0.1 to 0.8.
NBC: An AMERICA’S GOT TALENT clip show was at 1.2, followed by 1.1 for a rerun of AMERICAN NINJA WARRIOR.
CW: Reruns at 0.3/0.2.
Tonight NBC moves DATELINE to Thursdays, having given up on AQUARIUS and HANNIBAL and moved them to the wasteland of Saturday. (The wackiest network decision of the summer has to be NBC’s renewal of AQUARIUS, perhaps the lowest-rated show to be renewed by a major broadcast network ever.) On cable, FX introduces the Denis Leary comedy SEX&DRUGS&ROCK&ROLL and returns MARRIED to its line-up.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
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