This weekend’s numbers will need some examination, with plenty of spin available in all directions.  Preliminary estimates at Deadline have BOO!  A MADEA HALLOWEEN (Lionsgate) a hair ahead of JACK REACHER: NEVER GO BACK (Skydance/Huahua/Shanghai Film Group/Paramount) on Friday, $9.2M vs. $9.1M.  There are several reasons why this is a bigger win than it […]

  It’s a deja vu weekend, as THE ACCOUNTANT (RatPac/Warners) had a $9M opening day (including $1.35M from Thursday night), according to preliminary numbers at Deadline, almost identical to last Friday’s $9.3M for The Girl On The Train (including $1.23M from Thursday night), another adult-aimed thriller with a production budget in the $40M range and […]

  From the start, THE GIRL ON THE TRAIN (DreamWorks/Reliance/Universal) was perceived as a lower-intensity version of the Gone Girl phenomenon, and that’s holding with the opening of its film version.  Where Gone Girl had a $13.2M Friday start on its way to a $37.5M weekend, preliminary numbers at Deadline give Train $9.3M on Friday, […]

  Both of the weekend’s major openings cost too much for the amount they’re currently earning.  MISS PEREGRINE’S HOME FOR PECULIAR CHILDREN (TSG/20th) has production/marketing costs of $225M+, and preliminary numbers at Deadline have its opening day at roughly $9M (including $1.2M from Thursday night).  That suggests a $25-27M weekend, which would be an even […]

  THE MAGNIFICENT SEVEN (Village Roadshow/MGM/Columbia/Sony), an expensive action movie in a month that doesn’t often feature them, and toplining the potent combo of Denzel Washington and Chris Pratt, is starting off moderately well but not exceptionally.  Preliminary numbers at Deadline have its opening day at $13M (including $1.75M from Thursday night), slightly ahead of […]

  It was Bombs Away! for the weekend’s new openings, and even though SULLY (Village Roadshow/RatPac/Warners) will easily win the stanza, it’s not performing thrillingly either.  According to preliminary numbers at Deadline, its second Friday was $6.3M, down 48% from last week’s opening day.  By comparison, the 2d Friday for Bridge of Spies was down […]

  Although it’s possible for a horror or action movie to make some money over Labor Day weekend, no studio opens a movie it cares about for the holiday that repels moviegoers.  This weekend’s openings won’t change that rule.  THE LIGHT BETWEEN OCEANS (DreamWorks/Reliant/Participant/Touchstone/Disney) was probably envisioned as an awards-worthy project when it was originally […]

  DON’T BREATHE (Screen Gems/Sony) is the 2d horror movie of the late summer, after Lights Out, to benefit from an effectively marketed premise (monsters in the dark and the quiet) and strong reviews.  According to preliminary numbers at Deadline, Breathe is starting even faster than Lights, with a $10.2M opening day (including $1.9M from […]