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FRIDAY BOX OFFICE: “The Dark Tower” Short, “Kidnap” OK, “Detroit” Low

Posted August 5, 2017 by Mitch Salem

  THE DARK TOWER (MRC/Columbia/Sony) will probably win the weekend, but in unimpressive fashion.  It had a $7.7M opening day (including $1.8M from Thursday night), putting it on track for a $19M weekend.  The production budget was reportedly kept reasonable in the $60Ms, but Sony gave it an A-level marketing campaign, which will put total […]

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UPDATED: FRIDAY BOX OFFICE: “Mockingjay” Flies High On Black Friday

Posted November 29, 2014 by Mitch Salem

  NOTE:  UPDATED THROUGHOUT WITH STUDIO ESTIMATES Black Friday was, as always, a very bright day for movies.  The holiday weekend continues to belong to THE HUNGER GAMES: MOCKINGJAY PART I (Lionsgate), which soared 118% from Thursday to a terrific $24.1M.  Even though Mockingjay continues to lag behind the previous Hunger Games installments, that’s a […]

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THE BIJOU: Captain America: The First Boxoffice

Posted July 23, 2011 by Mitch Salem

> The Hollywood Reporter has some rough early numbers for Friday’s boxoffice, and the news looks good for CAPTAIN AMERICA:  THE FIRST AVENGER.  Including Thursday midnight grosses of $4M, it seems to be around $25M for the day.  This would be right in the neighborhood of its Marvel-mate Thor, which had a $25.5M opening day […]

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EARLY FRIDAY BOX OFFICE: “Deadpool” Flings Aside “Risen,” “The Witch” & “Race”

Posted February 20, 2016 by Mitch Salem

  None of the weekend’s openings were expected to come near last week’s blockbuster opening, and none will.  The target Christian audience is turning out for RISEN (Affirm/Columbia/Sony), with preliminary numbers at Deadline putting it at $4.25M for Friday.  Given its demographics, Risen should hold well through the weekend, particularly on Sunday, which could give […]

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EARLY FRIDAY BOX OFFICE: “Avengers: Infinity War” Still Huge, “Overboard” OK, “Tully” & “Bad Samaritan” Weak

Posted May 5, 2018 by Mitch Salem

  AVENGERS: INFINITY WAR (Marvel/Disney), with little in the way of challenge from the other studios, is flying to an easy victory in its 2nd weekend.  According to preliminary numbers at Deadline, Infinity War fell 72% from last Friday to $30.3M, a worse drop than the parallel days for The Avengers (-64%) and Black Panther […]

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EARLY FRIDAY BOX OFFICE: “Deadpool” Slays “Zoolander 2,” “How To Be Single” For Valentine’s Day

Posted February 13, 2016 by Mitch Salem

  Are Americans tired of superhero movies?  There were whispers to that effect after The Avengers: Age of Ultron underperformed a bit and Fantastic Four outright flopped last year, but clearly the answer is Hell, No.  DEADPOOL (Marvel/20th) puts a new R-rated satiric spin on the genre (very carefully:  its jokes are aimed at Fox’s […]

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THE BIJOU: Early Friday Boxoffice – 11/4/11

Posted November 5, 2011 by Mitch Salem

> Friday’s preliminary boxoffice, according to the Hollywood Reporter, has the looks of another soft weekend for the major studios.  TOWER HEIST appears to be underperforming, and with a reported $9.5M Friday, may only reach $27M for the weekend.  Since Universal is mostly sitting out the holiday movie season, this would be a disappointing end […]

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EARLY FRIDAY BOX OFFICE: “Crazy Rich Asians” Romps, “Happytime Murders” Sad, “Papillon” Behind Bars

Posted August 25, 2018 by Mitch Salem

  The lack of strong new competition is certainly helping, as is the Wednesday opening that kept last Friday down a bit, but nevertheless, the Weekend 2 hold for CRAZY RICH ASIANS (SK Global/Warners) is on track to be extraordinary.  Preliminary numbers at Deadline have a 4% Friday-to-Friday drop to $7M, which would give it […]

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