OPENINGS:  The 18-34 audience that now defines theatrical distribution in the US showed up for SCREAM (Skyglass/Paramount), propelling the reboot to $30.6M for the 3-day weekend and $35M for the 4-day holiday.  Reportedly, that demo was responsible for 2/3 of all tickets sold for Scream, a fact that won’t be ignored as studios plan […]

  OPENINGS:  It’s likely that THE 355 (Universal) would have been challenged at the box office even in normal times, considering that its level of action spectacle is significantly lower than superhero movies can afford, and that the cast features performers who are extremely talented but with little proven appeal to ticketbuyers.  (The 27% score […]

  HOLDOVERS:  Pandemic box office champion SPIDER-MAN: NO WAY HOME (Marvel/Columbia/Sony) had no trouble keeping its throne over New Year’s weekend, down 38% to $52.7M, with a running US total of $609.9M.  The January ahead is sparse on competition, so the film should top $700M, which will make it the #2 MCU title in the […]

  A few notes:  this week’s newcomers opened along a range of dates, including Tuesday night, Wednesday, Friday night and Saturday, and those scheduling decisions had an affect on the totals below.  Also, the fact that Friday was Christmas Eve lowered the day’s ticket sales, probably by 30% or so.  (Something similar will apply to […]

  OPENINGS:  The spectacular success of SPIDER-MAN: NO WAY HOME (Marvel/Columbia/Sony) may have less to say about the box office overall than some would like to think.  No Way Home vaporized all pandemic-era records with a $253M weekend that was 2.8x the previous Covid high ($90M for Venom: Let There Be Carnage), becoming the #1 […]

  OPENINGS:  There’s no way to spin the $10.5M US opening of  Steven Spielberg’s WEST SIDE STORY (20th/Disney), and its even worse $4.4M start in 37 overseas territories (with $2.8M of that from France and the UK), as anything but flat-out bad.  Unlike other 2021 musicals like In the Heights ($11.5M opening even with a […]

  OPENINGS:  After an October built on blockbusters that had been held off the market for more than a year, Thanksgiving weekend served as a reminder (to all except those paid to tout box office totals) that the theatrical release business continues to be far from recovered in the lingering Covid world.  Overall business was […]

  OPENINGS:  GHOSTBUSTERS: AFTERLIFE (Columbia/Sony) opened with $44M, which was $2M below the launch of the 2016 Ghostbusters, a result treated as such a disaster that the franchise had to be re-rebooted.  Afterlife, though, is considered a success, thanks to a lower production budget ($75M, moderate for a tentpole), pandemic box office standards, and the […]