OPENINGS:  HOT PURSUIT (MGM/Warners) is looking for a very small Mother’s Day drop of 15% so that it can reach $13.3M for the weekend.  Even if it gets there, that’s a dull number, and Pursuit, which was probably intended by Reese Witherspoon (who also produced) as a box office corrective after her indie stint […]

WORLDWIDE STUDIO SCORECARD.     YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is still +5% above last year and +7% above the average for this point the past four years ($3.043 billion).  Over the same period, Hollywood films have grossed $9.2 billion worldwide when we add overseas box office (that’s […]

Based on Friday’s and Saturday’s grosses, weekend #19 of 2015 looks like a wobbly $120 million for the top 12 films Friday-Sunday, a little better than yesterday’s estimate ($117 million) but still well below the norm for this weekend. Opening at 3,003 theaters Friday, Hot Pursuit from Warner Brothers is now on track for a $13.3 million opening three-day weekend […]

Based on Friday’s grosses, weekend #19 of 2015 looks like a wobbly $117 million for the top 12 films Friday-Sunday, well below the norm for this weekend. Opening at 3,003 theaters Friday, Hot Pursuit from Warner Brothers is on track for a $12.9 million opening three-day weekend (below our $17.5 million ShowBuzzDaily forecast earlier this week). The film is pacing toward […]

  AVENGERS: AGE OF ULTRON (Marvel/Disney) continues to be a monstrous hit–but not as monstrous as expected.  Based on preliminary numbers at Deadline, its 2d Friday will be $21.9M, down 74% from last Friday’s $84.4M, and down 25% from the $29.2M 2d Friday of The Avengers.  Ultron is heading for a Weekend 2 drop of […]

Weekend #19 of 2015 is looking like $126 million for the top 12 films this weekend, somewhat below the norm for this weekend. Opening at around 2,700 theaters Friday (slightly below the 2,886 average theater count for opening weekends the last two years), Hot Pursuit from Warner Brothers should average a somewhat above average $6,600 per theater for the three-day […]

  OPENINGS:  Can the 2d-biggest US opening of all time fairly be considered a mild disappointment?  Certainly AVENGERS: AGE OF ULTRON (Marvel/Disney), for all its giant $187.7M start, underperformed compared to widespread expectations, not only failing to beat the $207.4M opening of The Avengers, but coming in $20M below that mark despite 5 more hours […]

WORLDWIDE STUDIO SCORECARD. YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is now +5% above last year and +8% above the average for this point the past four years ($2.827 billion).  Over the same period, Hollywood films have grossed $8.6 billion worldwide when we add overseas box office (that’s +9% […]