OPENINGS:  Although unquestionably huge, and sure to be enormously profitable against roughly $250M in production/marketing costs, DEADPOOL 2 (20th) opened on the low end of expectations, about 5% below the first Deadpool at $125M.  The sequel has the very reasonable explanation that its forebear had the advantage of a Sunday that was part of […]

>As Dandy Don Meredith used to sing on ABC’s Monday Night Football, “Turn out the lights, the party’s over.”  It’s looking grim for Team Metcalf as Team Salem’s lead remains a hefty $239 million.  The gap between Cars 2 and Bad Teacher was simply too narrow for Metcalf to pick up any significant ground this […]

Weekend #17 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND April 22-24, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection The Huntsman: Winter’s War Uni PG13 19% 24.0 64 195 259 Note: Although critic reviews are not related to the […]

  OPENINGS:  LOGAN (TSG/20th) was in full control of the weekend at $85.3M, and the most impressive part of that may be the 5% Saturday drop, an even better hold than Deadpool‘s 10% and the 12% for The Wolverine, let alone the 22% for the last X-Men movie.  That suggests excellent word of mouth, and although […]

  OPENINGS:  ALIEN: COVENANT (TSG/20th) slumped almost as badly on its 2d day of release as the unpopular Prometheus (22% vs 25%), and the result was a lackluster $36M weekend in the US–and even that number includes an aggressive estimate for Sunday.  Worse yet, with Covenant now playing in every major international market except China […]

  STRAIGHT OUTTA COMPTON (Legendary/Universal) had a smashing start, with preliminary numbers at Deadline giving it $22.8M on Friday (that includes $5M from Thursday night).  With a production budget under $30M and a moderate marketing campaign, Compton will be well on the road to profit by the end of the weekend, providing a finishing touch […]

Based on Friday’s grosses, weekend #24 of 2015 looks like $269 million for the top 12 films Friday-Sunday, well above the norm for this weekend into record territory.   Opening at 4,273 theaters Friday, Jurassic World from Universal is on track for a $210.0 million opening three-day weekend according to the studio (miles above our pessimistic $117.0 million ShowBuzzDaily forecast […]

Based on Friday’s grosses, weekend #35 of 2015 looks like $63 million for the top 12 films Friday-Sunday, well below the norm for this weekend and reaching into record low territory (see track below). Opening at 1,135 theaters Friday, War Room from Sony is on track for a $10.5 million opening three-day weekend (double our $5.5 million ShowBuzzDaily forecast earlier […]