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EARLY FRIDAY BOX OFFICE: “Captain Marvel” Unchallenged, “Wonder Park” & “Five Feet Apart” OK, “Captive State” DOA

Posted March 16, 2019 by Mitch Salem

  The other studios didn’t try very hard to compete with the second weekend of CAPTAIN MARVEL (Marvel/Disney), and the blockbuster will have no trouble repeating as #1 this week.  According to preliminary numbers at Deadline, the Friday-to-Friday drop was 70% (to $18.8M), which sounds like a lot, but is fairly standard for the genre.  […]

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Behind the US/Worldwide Weekend Box Office – 3.10.2019

Posted March 10, 2019 by Mitch Salem

  OPENINGS:  CAPTAIN MARVEL (Marvel/Disney) launched with $455M worldwide, the highest superhero intro movie ever (although not all the titles in that category opened in China on their first weekend).  In the US, its $153M total was #2 behind Black Panther, which had the advantage of a holiday weekend Sunday.  Captain Marvel declined 14% on […]

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EARLY FRIDAY BOX OFFICE: “Captain Marvel” Super-Heroic, Holdovers Fade

Posted March 9, 2019 by Mitch Salem

  CAPTAIN MARVEL (Marvel/Disney) is delivering the jolt the 2019 box office desperately needed.  Preliminary numbers at Deadline put opening day at $62M ($20.7M from Thursday night).  That’s far higher than the $38.2M for Wonder Woman, the $50.8M for Spider-Man: Homecoming, the $32.6M for Doctor Strange, and the $27.7M for Aquaman among recent superhero intro […]

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Behind the US/Worldwide Weekend Box Office – 3.3.2019

Posted March 3, 2019 by Mitch Salem

  OPENINGS:  A MADEA FAMILY FUNERAL (Lionsgate) launched at $27.1M, and with the exception of the outliers Madea Goes To Jail ($41M) and A Madea Christmas ($16M), that puts it in the standard $21-30M range of the franchise.  It should be headed for $65M in the US, and that’s the only number that counts, since […]

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Behind the US/Worldwide Weekend Box Office – 2.24.2019

Posted February 24, 2019 by Mitch Salem

  OPENINGS:  The weekend multiple for HOW TO TRAIN YOUR DRAGON: THE HIDDEN WORLD (DreamWorks Animation/Universal) was 3.2x, about mid-way between the first Dragon‘s 3.6x and Dragon 2‘s 2.6x.  (Note that the studio isn’t including $2.5M in paid preview income in its weekend number–if that were added to Friday the way Thursday night revenue is, […]

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EARLY FRIDAY BOX OFFICE: “How To Train Your Dragon 3” Breathes Fire, “Fighting With My Family” Soft, “Alita” Drops & More

Posted February 23, 2019 by Mitch Salem

  After a string of disappointments at the box office, this weekend’s franchise centerpiece looks like it will deliver.  Preliminary numbers at Deadline have the opening day for HOW TO TRAIN YOUR DRAGON: THE HIDDEN WORLD (DreamWorks Animation/Universal) at $17.3M (including $3M from Thursday night and $2.5M from earlier paid previews), better than the $12.1M […]

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Behind the US/Worldwide Weekend Box Office – 2.17.2019

Posted February 17, 2019 by Mitch Salem

  OPENINGS:  ALITA: BATTLE ANGEL (20th) squeezed everything it could out of its opening 2-holiday week, with paid preview screenings on Monday, Tuesday and Wednesday nights (totaling $2.4M) preceding its official Thursday opening.  All-in, that put it at $36.5M through Sunday, which will probably become $41M with Monday.  It has two more or less open […]

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Behind the US/Worldwide Weekend Box Office – 2.10.2019

Posted February 10, 2019 by Mitch Salem

  OPENINGS:  THE LEGO MOVIE 2: THE SECOND PART (Warners Animation) had a solid 83% family matinee bump on Saturday, but its $34.4M weekend studio estimate is still down more than 50% from the opening of the original Lego Movie, and down 35% from The Lego Batman Movie.  (It’s considerably better than the relatively disastrous […]

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