OPENINGS: THE CALL OF THE WILD (20th/Disney) did a bit better than expected at $24.8M, but in the long run that’s not likely to make much difference. Similarly to Dolittle (although much more quietly), Call of the Wild was extremely expensive, with $200M+ in production/marketing costs, so a $75M US total won’t get it […]
OPENINGS: SICARIO: DAY OF THE SOLDADO (Black Label/Columbia/Sony) had a modest $19M start, which was better than the first Sicario‘s $12.1M (in October, after 2 weeks of limited release), but perhaps not by enough to justify the pricetag of opening in the crowded summer marketplace. (Note that the risk here is Black Label’s, since […]
OPENINGS: PIRATES OF THE CARIBBEAN: DEAD MEN TELL NO TALES (Disney) easily took the weekend worldwide, but it’s another diminishing franchise. In the US, it had a $62.2M 3-day opening, and although Memorial Day will push that to around $76M, on a 3-day-to-3-day basis, it’s down 30% from 2011’s On Stranger Tides (it’s likely […]
OPENINGS: GHOSTBUSTERS: AFTERLIFE (Columbia/Sony) opened with $44M, which was $2M below the launch of the 2016 Ghostbusters, a result treated as such a disaster that the franchise had to be re-rebooted. Afterlife, though, is considered a success, thanks to a lower production budget ($75M, moderate for a tentpole), pandemic box office standards, and the […]
OPENINGS: PAW PATROL: THE MIGHTY MOVIE (Nickelodeon/Paramount) launched with $23M, above expectations and an impressive rise over the $13.1M start for the 2021 installment of the franchise. It also has $23.1M overseas from 45 markets (the 2021 film earned 72% of its global total internationally). This series is produced at relatively low cost by […]
Although we’re still a few days away from December 25, the holiday movie rush is upon us, which should mean an unusually strong Sunday that will lead into 2 solid weeks of weekday numbers that look more like weekends. OPENINGS: THE HOBBIT: THE BATTLE OF THE FIVE ARMIES (New Line/MGM/Warners) is off to a […]
OPENINGS: RISEN (Affirm/Columbia/Sony) topped the weekend’s arrivals with an $11.8M start that was above the $11.4M for War Room and the $9.2M for God’s Not Dead, although it was well below Heaven Is For Real‘s $22.5M. The Christian genre has tremendous multiples–both God’s and War Room ended up at 6x their opening weekends–and Risen […]
OPENINGS: The blockbusters are delivering even if other box office segments still aren’t, and that’s good news for pandemic-weary theater owners and studios. In the US, VENOM: LET THERE BE CARNAGE (Columbia/Marvel/Sony) set a new Covid-era record with a remarkable $90.1M opening, larger than the $75.4M earned by Shang-Chi a month ago, the $80.4M […]