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Behind the US/Worldwide Weekend Box Office – 8.20.2017

Posted August 20, 2017 by Mitch Salem

  OPENINGS:  The $21.6M start for THE HITMAN’S BODYGUARD (Summit/Lionsgate) was on target for the B-movie, which had a modest 2% Saturday dip.  It also earned $6.6M in early international release.  While it does nothing much to burnish Ryan Reynolds post-Deadpool, Hitman is on track for a modest profit on $90M or so in production/worldwide […]

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Behind the US/Worldwide Weekend Box Office – 8.13.2017

Posted August 13, 2017 by Mitch Salem

  OPENINGS:  There have been a lot of busted franchises this summer, but ANNABELLE: CREATION (New Line/Warners) held strong, with a $35M opening weekend that was down just 5% from the first Annabelle.  The new entry is considerably more frontloaded than the first, down 22% on Saturday compared to 10%, which may mean a US […]

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Behind the US/Worldwide Weekend Box Office – 8.6.2017

Posted August 6, 2017 by Mitch Salem

  OPENINGS:  Not much changed between Friday’s results and weekend studio estimates.  THE DARK TOWER (MRC/Columbia/Sony) was unsurprisingly frontloaded between fans of the novels and bad word of mouth, and it dropped 13% on Saturday.  Sony is projecting a $19.5M weekend (the fact that the studio didn’t push the number past $20M indicates either honesty […]

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Behind the US/Worldwide Weekend Box Office – 7.30.2017

Posted July 30, 2017 by Mitch Salem

  OPENINGS:  Word of mouth caught up with THE EMOJI MOVIE (Columbia/Sony) on Saturday, with a 14% drop (by comparison, Captain Underpants rose 11% on its 2d day of release, and last year’s Angry Birds Movie jumped 47%), but a $25.7M weekend is still good money for a movie no one seems to like.  (The […]

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Behind the US/Worldwide Weekend Box Office – 7.23.2017

Posted July 23, 2017 by Mitch Salem

  OPENINGS:  The Saturday hold for DUNKIRK (Warners) wasn’t as strong as those for other Christopher Nolan non-sequels, down 11% where Inception stayed steady, and Interstellar actually rose 8%, pushing the weekend studio estimate to $50.5M.  Nevertheless, that’s a terrific start for a film that was far from a sure thing as a summer blockbuster.  […]

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Behind the US/Worldwide Weekend Box Office – 7.16.2017

Posted July 16, 2017 by Mitch Salem

  OPENINGS:  The summer saga of underperforming franchise titles continued with WAR FOR THE PLANET OF THE APES (TSG/20th), with a $56.5M start that’s 22% below the $72.6M opening for Dawn 3 years ago, and just barely ahead of the $54.8M for 2011’s Rise (despite costing $60M more to produce than Rise).  Even with rave […]

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Behind the US/Worldwide Weekend Box Office – 7.9.2017

Posted July 9, 2017 by Mitch Salem

  OPENINGS:  SPIDER-MAN: HOMECOMING (Marvel/Columbia/Sony) was considerably more front-loaded than initial enthusiasm suggested, dropping 27% on Saturday, and pushing its weekend total to $117M.  While the weekend result was still a very big number, that Saturday decline was far steeper than the 8-9% Day 2 drops for Wonder Woman and Guardians of the Galaxy 2 […]

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Behind the US/Worldwide Weekend Box Office – 7.2.2017

Posted July 2, 2017 by Mitch Salem

  OPENINGS:  DESPICABLE ME 3 (Illumination/Universal) is the latest franchise to underdeliver this summer, with a 3-day studio estimate of $75.4M in the US.  That’s far below the $115.7M opening of Minions, and it compares badly with Despicable 2 as well, since that title earned $83.5M over its first weekend after having already banked $59.6M […]

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