Mothers Day is a bit of a wild card this weekend, but based on preliminary numbers at Deadline, nothing on Saturday changed the way the box office is likely to play out. NEIGHBORS (Universal) held very well, falling just 5% from Friday to around $18M. (By comparison to other big-hit R-rated comedies, Ted dropped 13% on its 2d day, while the original Hangover and Bad Teacher were down 10%–although both The 40-Year Old Virgin and Knocked Up went up 13-14% on Day 2.) Neighbors still has a shot at hitting $50M for the weekend.
THE AMAZING SPIDER-MAN 2 (Sony) went up to $16M on Saturday, continuing to follow the pattern of other recent superhero movies–but at numbers that are a bit lower than most. It’s still on its way to a $35-37M weekend. THE OTHER WOMAN (20th) remains on track for a $9M weekend.
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About the Author
Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on screened.com and the-burg.com. In addition, he is co-writer of an episode of the television series "Felicity."
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