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December 10, 2011
 

FRIDAY DECEMBER 9 BOX OFFICE RESULTS

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Written by: Mitch Metcalf
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Well, another disaster weekend for the Hollywood studios.  $70 million in business for the top 12 films, down 17% from the same weekend last year (which was a fairly typical second weekend in December).  New Year’s Eve from Garry Marshall will badly miss a forecast that was already down over 50% from the opening of the similar ensemble romantic comedy Valentine’s Day.  Warner Brothers will run TV commercials soon touting the #1 movie status of New Year’s Eve, but a $14.5 million opening weekend is still pathetic and the film will be well under $50 million total domestically.  The Sitter is a little weaker than expected.  The nightmare of 2011 just continues.

New Year’s Eve will open with $14.5 million this weekend, far below the $25 million forecast and well below the $56 million opening for Valentine’s Day, the last ensemble romantic comedy from director Garry Marshall.  New Year’s Eve is currently on track for $43 million domestically, compared to $110 million for Valentine’s Day.  


The Sitter starring Jonah Hill also is under-performing, a $10.5 million opening weekend versus a $13.5 million forecast.  The R-rated comedy might get to $26 million domestically.

In case you missed them, click to see this week’s Weekend Predictions

  
December 9-11, 2011     Pre-Wknd    Wknd            Showbuzz
(millions)              Showbuzz    Early    FRI    Domestic
                        Forecast    Proj.   Actual   Final
New Year’s Eve (WB)      [$25.0]    $14.5   $ 5.1     $ 43
The Sitter (Fox)         [$13.5]    $10.5   $ 3.7     $ 26
Twilight Breaking 1 (Sum)[$ 8.2]    $ 7.9   $ 2.5     $270
The Muppets (Dis)        [$ 6.8]    $ 6.9   $ 1.7     $ 81
Hugo (Par)               [$ 7.0]    $ 6.1   $ 1.6     $ 50
Arthur Christmas (Sony)  [$ 5.6]    $ 6.5   $ 1.4     $ 49
The Descendants (Fox)    [$ 4.7]    $ 4.5   $ 1.3     $ 35

Happy Feet Two (WB)      [$ 3.6]    $ 3.6   $ 0.8     $ 67 

Jack and Jill (Sony)     [$ 3.2]    $ 3.0   $ 0.9     $ 73
Immortals (Rel)          [$ 2.4]    $ 2.4   $ 0.7     $ 84 


Note: The table above summarizes an early look at the weekend.  The first column is a reminder of each film’s ShowBuzzDaily Forecast for the weekend (in brackets).  The second column, on which the films are sorted, displays the new weekend projection for each film, based on the Friday numbers (the third column).  The final     column is a preliminary estimate of the ShowbuzzDaily Domestic Total number for the film’s total run in North America.  A “++” indicates the Domestic number has been upgraded; a “–” indicates a downgrade.  


Total Box Office Volume 

The Top 12 Films this weekend are looking like a soft $70 million total Friday-Sunday, down 17% from the same calendar weekend last year.          

Top 12 Films: Weekend #49

     Volume    Movies Opening Each Weekend (millions)
2011  $ 70  New Year’s Eve $14.5, The Sitter $10.5

2010  $ 84  Chronicles of Narnia Voyage Dawn $24, Tourist $16.5    
2009  $ 87  Princess and the Frog $24, Invictus $8.6
2008  $ 82  Day Earth Stood Still $30.5, Nothing Like Holidays $3
2007  $152  I Am Legend $77, Alvin & Chipmunks $44
2007-10
Avg   $101  

Next Weekend 

Next weekend, Alvin and the Chipmunks Chipwrecked, Mission Impossible Ghost Protocol and Sherlock Holmes: A Game of Shadows open.  These films will be compared to TRON: Legacy ($44 million opening weekend), Yogi Bear ($16.4 million), The Fighter ($12 million), Black Swan ($8.4 million)  and How Do You You Know ($7.5 million) from the comparable weekend in 2010. 

Look for studio estimates for the weekend Sunday morning, as well as international results later in the days Sunday.

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About the Author

Mitch Metcalf
MITCH METCALF has been tracking every US film release of over 500 screens (over 2300 movies and counting) since the storied weekend of May 20, 1994, when Maverick and Beverly Hills Cop 3 inspired countless aficionados to devote their lives to the art of cinema. Prior to that, he studied Politics and Economics at Princeton in order to prepare for his dream of working in television. He has been Head of West Coast Research at ABC, then moved to NBC in 2000 and became Head of Scheduling for 11 years.