>Word of Mouth is the most powerful and trusted form of marketing in many industries, not least film and television.  Good Word of Mouth can save a movie or make it a surprise hit, whether it’s The 40-Year Old Virgin or Black Swan, while bad Word of Mouth can sink even a “sure thing” movie […]

> Once upon a time, there was a series of fantasy adventures by a hugely bestselling author, and a grand, ambitious plan to film them all.  In the end, they were adapted into gigantically successful movies, and the last one set the world’s record for the most successful opening weekend ever… But this is not […]

Weekend #7 of 2016 is looking like $153 million for the top 12 films this weekend (for the three-day Friday-Sunday portion), near the norm for this weekend but below last year’s torrid pace (see comparisons below). Deadpool from Fox should open with $67.0 million Friday-Sunday. The film is on track for around $195 million domestic in its run. Overseas the film could bring […]

> Despite the gloom of yesterday, this weekend is now looking like it will be up slightly versus 2010.  Saturday business was higher than expected for films across the board, with the exception of Scre4m.       Based on Saturday’s performance, Rio is now headed for about $40.0 million this weekend.  The Saturday “bump” for Rio was […]

> Worth A Ticket:  A teen movie unlike any other. Richard Ayoade’s emotionally rich SUBMARINE is shaping up as one of the sadder stories of the indie boxoffice season.   It was greeted rapturously at the Toronto Film Festival in September 2010, and the US distribution rights were acquired by Harvey Weinstein; Ben Stiller signed […]

WORLDWIDE STUDIO SCORECARD.  Here is a first look at the 2019 film slates by studio. BOX OFFICE. Looking at North American box office, 2019 is still -30% below last year’s comparable span and now -23% below the average for this point the past four years ($1.564 billion).  Over the same period, Hollywood films have grossed $3.2 […]

Weekend #41 of 2015 is looking like $112 million for the top 12 films this weekend, very close to the norm for this weekend but below last year’s strong weekend (see comparisons below). Pan from Warner Brothers should open with a $16.5 million weekend. The film is on track for around $70 million domestic. Overseas the film could bring in $210 […]

  The awards may be boring at tonight’s Oscars–Frances McDormand, Gary Oldman, Sam Rockwell, Allison Janney and Guillermo del Toro seem to be sure things–but the politics should be fascinating, as host Jimmy Kimmel and the show’s presenters and winners attempt to navigate a #TimesUp and still #OscarsSoWhite moment.  And no matter how predictable the […]