OPENINGS:  None, really, although you could stretch and include THE PYRAMID (20th), an ultra-low budget, barely-marketed “found-footage” horror item that opened at just 589 theatres.  It made $458K on Friday, and probably won’t get much past $1M for the weekend, not enough to pay even for its very limited costs. HOLDOVERS:  Instead, for the […]

  Small increases and drops. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

Here are the full week sports ratings for Monday August 17 through Sunday August 23, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size now 200K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart […]

>Deadline is reporting Harry Potter and the Deathly Hallows Part 2 is opening to an eye-popping $90-100 million Friday.  This estimate from Warner Brothers includes the incredible $43.5 from midnight showings.  This destroys the single-day record of $72.7 million by Twilight Saga: New Moon on Friday, November 20, 2009.  Even adjusted for inflation, this is […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  BROADCAST FINALS ABC:  JUDGE STEVE HARVEY dropped 0.14 to 0.40.  The series finale of BLACK-ISH fell 0.06 to 0.37, with a post-show special at 0.26.  TO TELL THE TRUTH was down 0.04 to 0.27. CBS:  FBI lost 0.07 to 0.56, FBI: INTERNATIONAL ticked down to 0.53, and FBI: MOST WANTED was down 0.06 to […]

  AMERICAN IDOL continued to decline. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

    Even as the scripted drama business on the broadcast networks subsides into increasing irrelevance, new players arise who want to take part.  Dramas may not be cost-effective in the way that they once were, but they’re still an unmatched vehicle for branding–just ask AMC–and Netflix, Amazon and Hulu are among the entities who […]