SUICIDE SQUAD (RatPac/DC/Warners) was expected to explode past all August box office records, and so far, that’s what it’s doing.  According to preliminary numbers at Deadline, opening day was as high as $65M (including $20.5M from Thursday night), obliterating the $37.8M for Guardians of the Galaxy, and the weekend will gallop beyond Guardians‘s $94.3M, […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  The Saturday boxoffice news was better for some titles than others.  According to preliminary numbers at Deadline, TAKEN 2 (20th) held about even on Saturday, which is reasonable for an action-movie sequel.  Recent comparisons:  The Bourne Legacy had a 4% bump on its 2d day of release, while The Expendables 2 dropped 3%.  If […]

  Reruns decked the halls on Christmas night. ABC:  THE MIDDLE and MODERN FAMILY led the way with1.3s, giving ABC the win. NBC:  Nothing in the network’s mix of rerun holiday specials and a repeat of Monday’s HOLLYWOOD GAME NIGHT scored above 0.7. CBS:  Ditto for a pair of procedurals and a rerun of the […]

  The first MONDAY NIGHT FOOTBALL-less Monday of the season was solid for the networks, especially in the 8PM hour. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership […]

  Apparently a 150th episode is a thing. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

  Hockey surpassed Broadway and game shows. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

      NETWORK FINALS:  There were some significant adjustments due to local NFL preemptions.  ABC’s BACHELOR IN PARADISE fell 0.3, and the rerun of THE GOOD DOCTOR was down 0.02, while the entire CW line-up was down 0.1.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season […]