OPENINGS:  With little else new around, DRAGON BALL SUPER: SUPER HERO (Crunchyroll/Sony) seized the weekend with $20.1M, a bit lower than the studio’s Dragon Slayer: Mugen Train, which opened with $21.2M at about half the number of theaters.  Dragon Ball, like most anime titles, was heavily skewed to the M18-34 audience, and it may […]

  NETWORK UPDATE:  ROOKIE BLUE narrowly avoided a new series low by finding an extra 0.1 in final numbers. THURSDAY CABLE:  Sports ruled the day and night.  As detailed in today’s WORLD CUP SKEDBALL report, the US vs. Germany match had a big 3.0 rating despite the 11AM Eastern start time of the telecast (and […]

Only one network aired its regular line-up on Thanksgiving night… and it probably should have thought twice. FOX:  The Washington/Dallas NFL game ran about 20 minutes into primetime, meaning that the network’s numbers will change when final ratings are released.  But the preliminary 2.5 for THE X FACTOR and particularly the 1.5 for GLEE suggest […]

  The ShondaLand crossover was a glass half-empty, half-full situation. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The weekend looks bright for a couple of the new openings.  According to preliminary numbers at Deadline, WRECK-IT RALPH (Disney) had a $13.5M opening day, on its way to a $50M weekend.  If those numbers hold, the weekend will top the (non-Pixar) Walt Disney Animation record $48.8M opening for Tangled 2 years ago, which […]

> Frank Darabont who?  AMC returned THE WALKING DEAD to its schedule last night, and viewers were as ravenous for it as its monsters are for human flesh.  The show did an incredible 3.8 rating in 18-49s, outrating everything on network television except football.  That was up 25% from last season’s already-smash seaon finale, and […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS dropped 0.13 to 0.68, AMERICAN IDOL fell 0.16 to 0.76, and THE ROOKIE was down 0.08 to 0.41. CBS:  60 MINUTES gained 0.06 to 0.56, THE EQUALIZER returned from an off-week up 0.06 to 0.47, NCIS: LA was at 0.44 compared to last week’s 0.39/0.42, and SWAT […]

  SLEEPY HOLLOW may be slipping into a coma. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]