BROADCAST FINALS:  The Big 4 networks all aired primetime COLLEGE FOOTBALL games, with ABC at 0.43, CBS at 1.85, NBC at 0.49, and FOX at 0.45.  NBC’s SNL was steady with last week’s premiere at 0.73.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  NOTE–currently we don’t have any cable ratings below […]

  AMC:  Although still massive, THE WALKING DEAD has been consistently falling, down another 0.3 this week to 5.7 (plus another 1.0 from the 11PM re-airing).  It’ll be interesting to see how the fall finale scores on Sunday (last year’s had a 5.4, even with the week that preceded it).  TALKING DEAD was also down, […]

  UPDATED with reactions to FOX trailers, which are available here:   The FOX fall schedule is a puzzlement. FOX seems to have done little to help itself with its fall 2016 line-up, leaving two of its weakest nights unimproved, and burying one of its highest-profile projects on low-rated Friday.  The network will be more […]

  This may be a good time to pause the stories about Disney’s infalliability, and the unstoppable dominance of the Star Wars franchise.  SOLO (Lucasfilm/Disney) is underperforming in a big way, with preliminary numbers at Deadline putting its opening day at $36.5M, extremely frontloaded with $14.1M of that total from Thursday night.  That’s the lowest […]

  A worrisome Week 2 drop for CLARICE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The box office race is likely to be tight this weekend, with contenders at either end of the quality spectrum.  THE EMOJI MOVIE (Columbia/Sony) drew first blood with a $10.2M opening day (including $900K from Thursday night), according to preliminary numbers at Deadline.  That’s $2.2M better than the first day of Captain Underpants last […]

> As anyone who’s ever worked at a TV network knows, sometimes the only thing worse than a flop is having a hit on your air.  AMC is learning this lesson the hard way:  it’s endured messy, extended renewal talks for Mad Men and the loss of The Walking Dead‘s showrunner over the past year […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]