The AUDIENCE MAP series continues with a look back at the complete 2014-2015 television season.  FOX’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season.  The audience share for each of 30 gender-age subgroups is noted for […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).  

> THE HUNGER GAMES held fairly well on its first Tuesday, dropping around 4% to $10.3M.  This isn’t quite as good as it sounds, because Tuesday is generally an up day (except where Monday is part of a holiday weekend), and the other Top 10 movies rose by 9-24%.  However, it’s not unusual for new […]

Saturday’s $57.4 million for the top 10 films and Sunday’s estimated $49.6 million both slightly exceed the similar days in 2007 (when December 30 was also a Sunday). Partly because of the way the calendar is configured, 2012 is catching up to the multi-year average for December 16-30 (2012 is now only 1.8% behind the […]

> WHERE WE WERE: On a cul de sac in Florida, where for a brief period of time, divorcee Jules (Courtney Cox) pursued younger men–unfortunately, just long enough for this series to be pitched to ABC and launched with a title that, since midway in its first season, has had nothing to do with the […]

>Game 3 of the World Series scored a 3.2 Adult 18-49 rating in the fast nationals, a number which will probably go up to a 3.5 in the official nationals Tuesday morning.  This would keep Game 3 comfortably ahead of last year’s record low Game 3 (San Francisco-Texas, 2.9).  The past five years (since Game […]

      NETWORK FINALS:  WINTER OLYMPICS coverage adjusted up 0.1.           Broadcast Official Nationals Program Ratings Chart       CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, up 0.04 to 0.80.  On History, CURSE OF OAK ISLAND jumped 0.15 to 0.73, and HUNTING HITLER was up 0.08 to 0.40.  NBC […]

  Preliminary numbers at Deadline have the remake of EVIL DEAD (TriStar/Sony/FilmDistrict) on track for a solid weekend win, with $11.5M on Thursday night/Friday and a probable front-loaded weekend in the mid $20Ms.  That would put it midway between the January horror launches of Texas Chainsaw Massacre ($21.7M) and Mama ($28.4M), and it’ll probably end […]