NBC’s Winter Olympic coverage Tuesday night averaged a 4.8 adult 18-49 rating from 8:00-11:00 pm, below the same night in Vancouver 2010 (5.5 rating) and well below the same night in Turin 2006 (7.5 rating), which was helped by figure skating.  Last night’s events were not exactly marquee: Women’s Giant Slalom, Men’s Halfpipe, Men’s Snowboard Cross, […]

  Viewers didn’t obey the title of the new DON’T. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS dropped 0.06 to 0.41, CELEBRITY JEOPARDY jumped 0.11 to 0.49, CELEBRITY WHEEL OF FORTUNE was up 0.04 to 0.40, and a MICHELLE OBAMA INTERVIEW special was at 0.26. CBS:  Compared to their last time slot airings when the network didn’t have the late national NFL game, 60 […]

  RESURRECTION:  Sunday 9PM on ABC  – Potential DVR Alert The restrained tension of RESURRECTION‘s pilot may remind you of early, suburban Spielberg, and of M. Night Shyamalan before he became a punchline.  The premise, based on a novel called “The Returned” by Jason Mott (and also perhaps inspired by the unrelated French miniseries that ran […]

  OUIJA (Universal) had about the same hold on Saturday as Annabelle did 3 weeks ago, down 9% (in this case to $7.5M), according to preliminary numbers at Deadline, and that should be enough to get it to $20M for the weekend, easily enough for the win against little fresh competition. Ouija isn’t close to […]

Here are the full week sports ratings for Monday January 3 through Sunday January 9, 2022. Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day). Programs are grouped by sport and ranked within each sport by P2+ audience size. Here is the same week last year: […]

  OPENINGS:  Box office receipts for Mothers Day haven’t been counted yet, but SNATCHED (TSG/20th) is assuming (probably justifiably) that it will be the holiday choice, which brings the studio’s weekend estimate to $17.5M.  That’s still 43% below the start for Trainwreck, and with roughly $125M in production/marketing costs, it’s going to be an uphill […]

        NETWORK FINALS:  BIG BROTHER gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Viacom loves its simulcasts, and this time it was THE COMEDY CENTRAL ROAST OF BRUCE WILLIS.  On its home network, it led Sunday cable at 0.79 (followed by […]