> FOX’s week isn’t going as originally planned.  Last night a rainout of the American League playoffs forced the network to air repeats and drop out of the Sunday ratings picture.  Today that game was rescheduled for the afternoon… but as this is being written, the game is in the 11th inning, tied 3-3, half […]

>The biggest day of the television season is here.  The highest-rated show of the year airs at 6:30 pm ET and more people will be watching television tonight in general than any night of the year.  In between all those $3.5 million 30-second commercials and NBC on-air promos, an actual game will be played.  Our […]

        NETWORK FINALS:  There were no changes from the preliminary morning ratings.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.72 (Houston vs. Clippers)/0.40 (San Antonio vs. Philadelphia), preceded by a COLLEGE BASKETBALL game at 0.24.  A&E’s LIVE PD slipped 0.02 […]

> Complete Weekend Studio Estimates and tables are coming shortly.  In the meantime, a brief update.  Real Steel had a good Saturday and the weekend is now looking like $27.3 million (up almost $2 million from yesterday’s weekend projection).  The Ides of March is looking like $10.4 million (about the same as yesterday’s projection). Details […]

  Some marginal shifts. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

> After 2 nights of sinking numbers, stability returned to the ratings on Wednesday. ABC:  All in all, a good night.  The first half of the evening was down a tenth or so here and there, but the network got help where it mattered.  HAPPY ENDINGS is now hitting its stride in viewership as well […]

        NETWORK FINALS:  CBS’s NCAA TOURNAMENT coverage adjusted down to 1.1/1.0/1.1.  All else remained in place, although for the curious, DYNASTY’s 0.1 was 0.14 with hundredths included.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT owned 13 of the Top 14 slots on […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]