NETWORK FINALS:  THE MASKED SINGER gained 0.1 in final numbers.  Following up on a note from our morning post, during the course of its 2 hours THE GRINCH MUSICAL dropped in the 18-49 demo from 0.79 in the 1st 15 minutes to 0.50 in the last.         Broadcast […]

        NETWORK FINALS:  After adjustment for another baseball preemption in NY, both SUPERGIRL and IZOMBIE came down 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN had the NBA PLAYOFFS game of the night at 3.06.  On VH1, LOVE & HIP-HOP slipped […]

  LAST MAN STANDING is following the pattern of past reboots. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  A scary Halloween for quite a few shows. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  SINGLE PARENTS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s THE CHALLENGE led Wednesday cable, down 0.12 to 0.51, with lead-in RIDICULOUSNESS. at 0.22 compared to last week’s 0.30/0.28  On VH1, BLACK INK CREW edged up 0.02 […]

        NETWORK FINALS:  Football adjustment didn’t change NBC’s final numbers, but at CW, SUPERGIRL lost 0.1 and JANE THE VIRGIN fell 0.2.  In addition, 2 BROKE GIRLS gained 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Nat Geo’s MARS made its debut at a fair […]

        NETWORK FINALS:  The IHEARTRADIO MUSIC FESTIVAL special gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s coverage of the Michigan vs. Florida State ORANGE BOWL dominated Friday cable at 3.36, and other COLLEGE FOOTBALL bowl games included Nebraska vs. Tennessee […]

  A middling result for VOLCANO LIVE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]