CW’s Thursday premieres were fairly steady. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Football swamped the rest. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  In the absence of a primetime NFL game, a huge Thanksgiving win for THE MASKED SINGER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands […]

        NETWORK FINALS:  FOX’s NFL game adjusted to 3.9.  Elsewhere, THE BACHELORETTE and BIG SKY gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND topped Tuesday cable, up 0.05 to 0.59, with the lead-out hour down 0.04 […]

  SAN ANDREAS (Village Roadshow/Warners) is off to a mid-range start, with preliminary Friday numbers at Deadline giving it a $17.5M opening day (including $3.1M from Thursday night), which is slightly ahead of the $16.6M opening day of Mad Max: Fury Road.  No one really cares that its likely $45M weekend will be Dwayne Johnson’s […]

        NETWORK FINALS:  THE VOICE and KEVIN (PROBABLY) SAVES THE WORLD gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, up 0.06 to 0.86, and it was a strong lead-in for the premiere of UNSOLVED at […]

  1.3.  0.9.  1.4.  1.1.  0.7.  1.2.  1.3. 1.2. Those are, respectively, the most recent Live + Same Day ratings for Quantico, Grandfathered, Code Black (which actually had a bump for the week thanks to a higher than usual lead-in), The Mysteries of Laura, The Grinder, The Muppets, Limitless, and Rosewood–all of which have received […]

      NETWORK FINALS:  OLYMPICS coverage gained 0.2 in final numbers.  Elsewhere, as expected there were plenty of adjustments due to local NFL preemptions.  On ABC, both BATTLEBOTS and $100,000 PYRAMID fell 0.2, and MATCH GAME was down 0.1.  On CBS, BIG BROTHER lost 0.1, and the reruns of THE BIG BANG THEORY, LIFE […]