DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  There were no changes from the preliminary Saturday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Saturday cable, up 0.05 to 0.71, with the preceding clip show up 0.02 to 0.34.  On Discovery, there’s a discrepency in our […]

  Election coverage, by its nature, is live programming, and thus subject to adjustment in final numbers.  Currently NBC leads the night at 1.4, with ABC at 1.3 and CBS at 0.9.  In addition, while FOX and CW aired scripted programming, many of their local stations preempted or interrupted the shows for election updates, so […]

      HOLIDAY DELAYS: The next cable and broadcast nationals post will be on Monday July 8 (ratings for Wednesday July 3). The rest of the schedule for next week will be posted separately soon.  Happy Independence Day!     NETWORK FINALS:  BIG BROTHER gained 0.1 in final numbers and the rerun of THE FLASH […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted up to 1.7.  In addition, the 8PM MASKED SINGER rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was baseball vs. football at the top of Saturday cable.  Fox Sports 1’s ALCS […]

  The prospects of finales didn’t improve ABC’s Sunday line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

      NETWORK FINALS:  The TRUTH & LIES Menendez Brothers special gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was another good night for the NBA, as TNT’s doubleheader had the night’s top slots with Oklahoma City vs. Houston at 0.72 and […]

        NETWORK FINALS:  The reruns of ALL RISE and BULL dropped 0.2, and the reruna of THE GOOD DOCTOR and PRODIGAL SON lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL was at 3.58, up 0.21 from last […]