> The 11th weekend of 2012 is looking to be very normal for the third weekend of March: $101 million for the Top 12 films, down 2% from the same weekend in 2011 and down the same amount from the weekend’s multi-year average.  21 Jump Street opened even better than expected and The Lorax continues […]

      NETWORK FINALS:  The NBA PLAYOFFS game on ABC adjusted to 1.9, and the NHL PLAYOFFS game on NBC went to 1.3 in final numbers.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  With the night’s sports on the broadcast networks (an afternoon NHL PLAYOFFS game on NBC […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  NETWORK UPDATE:  AMERICA’S GOT TALENT and BIG BROTHER both gained 0.1 in final numbers, and for once the AGT gain didn’t lead to a loss for TAXI BROOKLYN. Below are Wednesday’s Top 25 original cable telecasts (which actually cover the 157 most watched shows of the night once reruns are excluded).  Analysis and context […]

> When you’re NBC, even a 1.8 rating can look good. NBC:  PARKS & RECREATION returned to the schedule last night in the 9:30PM slot, with a 1.8 that was far better than the 1.2-1.5 that Up All Night had been getting there.  Parks held 80% of its lead-in from THE OFFICE (which tied last […]

  Only a few originals. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

A fairly typical week at the top of the adult 18-49 rankings, with The Voice the top broadcast network program and Duck Dynasty the top cable entry.  But the riveting events in Boston last week also had an impact in the middle of the week’s chart.  NBC’s special Monday night at 10:00 pm (the day of the bombings at […]

  THE SITTER:  Not At Any Price – Adventures In Bad Moviemaking   Jonah Hill is awfully lucky to have made Moneyball this year.  In that film, fueled by a brilliant Aaron Sorkin/Steven Zaillain script, he gave a marvelous performance as half of the year’s most unlikely comedy team with Brad Pitt, but since then […]