The night’s sitcoms remained mostly low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  OPENINGS:  Although the numbers are lower, RAMPAGE (New Line/Warners) is playing much like Kong: Skull Island, another giant monster movie judged by parents to be child-friendly.  Rampage rose 20% on Saturday, giving it a 3x multiple for the weekend at $34.5M, almost identical to Kong‘s trajectory (it had a 19% Saturday bump).  If that comparison holds […]

  MASTERCHEF JR cooked nicely for FOX. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

      NOTE TO READERS:  Due to our upcoming Toronto Film Festival coverage, over the next week some of our ratings posts will not have text, or may have text added a day later.  There will also be only intermittent responses to Comment requests, and there will probably be no Fri/Sun box office posts. […]

        NETWORK FINALS:  The SUPER BOWL adjusted to 37.1, 0.6 below the final number for 2016’s game. 24: LEGACY held at 6.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The highlights were few and far between on Super Bowl night, with the top show […]

  A largely steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart.  […]

  Small variations. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  WHAT WOULD YOU DO gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Nickelodeon’s noon PAW PATROL was on top of Friday cable at 0.60, while lead-out SUNNY DAY was at 0.37. A&E’s LIVE PD, off for the holiday […]