OSCAR FINALS:  The accelerated final ratings for the Oscar telecast have been released, and the 18-49 rating climbed only to 9.1, a record-setting low (and an ugly 1.4 lower than 2016).  There were 32.9M total viewers, which just managed to dodge 2008’s record low of 32M.  We’ll see in the months to come […]

  At a time of extreme uncertainty, network TV ratings were basically stable. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

        NETWORK FINALS:  LAST MAN STANDING gained 0.1 in final numbers, while MAN WITH A PLAN and the YOUNG SHELDON rerun lost the same.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Cable news was led again by Fox News’s SPECIAL REPORT WITH BRET BAIER (that […]

  An older-skewing LITTLE BIG SHOTS didn’t stir any excitement. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

The AUDIENCE MAP series continues with a look at the detailed demographics for NBC’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are grouped by night so you can see the audience flow from 8:00 […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 0.5, and CBS’s game adjusted to 2.5.  In addition, the rerun of THE MASKED SINGER gained 0.1 in final numbers, and the reruns of WEAKEST LINK and ELLEN’S GAME OF GAMES lost the same.          Broadcast Official Nationals Program Ratings […]

  Another veteran returned low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

  NETWORK UPDATE:  After adjustment for the NCAA TOURNAMENT runover, 60 MINUTES fell by 0.5 to 2.3, MADAM SECRETARY by 0.3 to 1.4, and THE GOOD WIFE by 0.1 to 1.0.  The other networks were unchanged from preliminary numbers. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated […]