>Team Metcalf is now $102 million ahead of Team Salem in the first annual Summer Movie Draft.  The weekday business of Transformers 3 the next few days will push the margin a little higher, but the opening weekend of the final Harry Potter Friday will erase these recent gains and position Salem for a commanding […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  CBS’s COLLEGE FOOTBALL game adjusted to 2.5, while ABC’s game stayed as it was.  In addition, the AMERICA’S GOT TALENT rerun lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s noon COLLEGE FOOTBALL game led Saturday cable at […]

Pretty much a train wreck on network TV last night.  CBS stumbled to a first place victory in the preliminary fast nationals with a 2.7 rating in prime time.  ABC plunged from a 3.3 last week to a 2.6 this week (mainly due to the collapse of Nashville in week two and an okay opening […]

  Few takers for TAKEN. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. NBC:  The […]

  Sunday’s numbers won’t be fully in until tomorrow, but bits of information are starting to arrive about some of last night’s event telecasts: In its simulcast airing on 9 cable networks owned by FOX, COSMOS added 0.8 to its FOX broadcast score among 18-49s, giving it a 2.9 total.  That’s a nice bump, but […]

        NETWORK FINALS:  The 8PM DOUBT fell 0.1 in final numbers to a terrible-even-for-Saturday 0.1.  In addition, UFC FIGHT NIGHT gained 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD topped the night, down 0.08 from last Saturday to 0.60.  (HBO listed the […]