Viewers seemed to finally notice that the NBA FINALS were on. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

WORLDWIDE STUDIO SCORECARD.  Updated look at 2016 by studio.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2016 to date is still +4% above last year and still +5% above the average for this point the past four years ($6.905 billion).  Over the same period, Hollywood films have grossed $18.3 billion worldwide when we add […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

  Viewers didn’t want to watch TV on the Friday of Labor Day Weekend any more than they wanted to go to the movies. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ […]

  UPDATE:  Lots of adjustments, but none of them over 0.1, with AMERICAN IDOL, THE BIG BANG THEORY, GREY’S ANATOMY, SHARK TANK and COMMUNITY up (narrowly avoiding series lows in some cases), and THE MILLERS and ELEMENTARY down. THURSDAY CABLE:  VIKINGS and PAWN STARS led the way for History once again, at 1.0 and 0.8/1.0 […]

  OPENINGS:  The calendar did Hollywood a favor by placing Valentine’s Day on Wednesday, affording films a 6-day window with Presidents Day on Monday.  The chief beneficiary was BOB MARLEY: ONE LOVE (Paramount), which surpassed expectations with $51.1M through Monday ($27.7M over the traditional 3-day weekend).  With little new competition in the wings next week, […]

> ABC is going to give GCB a try in the Sunday 9PM Desperate Housewives slot on April 8.  The original plan had been to air a repeat Housewives that night, but instead GCB will air back-to-back fresh episodes 9-11PM.   It’s not entirely clear how informative the test airing will be, because on April […]

  LOVE ISLAND continued to struggle. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]