The occasional piece of youth-oriented counterprogramming aside, the studios don’t bring out their big guns for Super Bowl Weekend, since Sunday is destined to be deflated.  Even by those standards, though, this is looking like a dim few days. The decision to hold the Coen Brothers’ star-studded HAIL, CAESAR! (Universal) out of 2015 awards […]

  Things went about as expected on the night of the NFC Championship Game. NBC:  We expect the NFC CHAMPIONSHIP GAME to adjust to 18.8 once west coast timezones are taken into account.  You can find more detail about the football playoff (and other weekend sports) ratings in Mitch Metcalf’s SKEDBALL post.  The game gave […]

  Read All Our Fall Pilot Reports here and Midseason Pilot Reports here. CRISIS:  Sunday 10PM on NBC – If Nothing Else is On… Funny story.  Remember how last fall, there was a serialized thriller about a high-stakes political kidnapping in Washington whose victims included teens called Hostages that flopped badly?  NBC would prefer that […]

      NETWORK UPDATE:  THE EMMYS adjusted to 2.8 in final numbers, still down a big 0.8 from the 2015 final rating.  (The Red Carpet PRE-SHOW went down to 0.9 after adjustment.)  SUNDAY NIGHT FOOTBALL adjusted to 8.2, far below the 9.7 for last year’s parallel game.  Once the late afternoon NFL overrun was […]

  We’re less than 24 hours away from that exciting moment when the first negative tweet about Seth McFarlane’s performance as this year’s Oscar host appears, so it’s time to go all-in and make some final choices.  Here, then, with no more knowledge or record of success than anyone else, are our Academy Award predictions […]

  Deadline is reporting a preliminary opening day of around $75M (including $25M from Thursday night) for CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney), and one has to wonder:  are audiences getting the teensiest bit tired of superhero spectacles?  That $75M is a giant number, of course–it blows away the $36.9M that Captain America: Winter Soldier earned […]

  Week 2 continued to shift downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  Due to the many NFL preemptions that affected early numbers, we’ll look at the week-to-week comparisons here. ABC:  WHAT WOULD YOU DO held at 0.5, and 20/20 lost 0.1 to 0.5. CBS:  TKO: TOTAL KNOCK-OUT and WHISTLEBLOWER were steady at 0.5/0.3, and an additional hour of WHISTLEBLOWER was also […]