POWERLESS is starting to look that way. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Friday December 27, Saturday December 28 and Sunday December 29, 2013. The 56 markets (out of 210 total) cover about 70% of the US television population.   College Football Early Bowls Friday 1.6 rating ESPN 2:30 Military Bowl Marshall […]

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing will be a satisfied customer.  But a continued fall in Week 3 can be a sign of trouble, […]

  The WORLD SERIES continued strong. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

The MLK holiday will cause delays for national television ratings (live+same day cable and broadcast) for several days.  As a rule of thumb, national holidays that close banks, stock markets or post offices also impact Nielsen ratings. Expect similar delays for Presidents Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, Christmas and New Year’s. This […]

    NETWORK FINALS:  The final numbers mostly weren’t kind:  there were 0.1 drops for BLACK-ISH, NASHVILLE, STRONG, and the rerun of ARROW, plus MODERN FAMILY stayed at its series low rating.  Only THE GOLDBERGS had good news with a 0.1 bump.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS: […]

        NETWORK FINALS:  THIS IS US gained 0.1 in final numbers, and the series finale of ARROW lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS: Note that because the pilot for TBS’s MIRACLE WORKERS aired as a “sneak peek” after the SAG AWARDS, […]

> It stood to reason that if anyone was going to figure out how to effectively convert standard 35mm to 3D, it would be James Cameron. Cameron, whose Avatar is singlehandedly responsible for creating the current 3D frenzy, has spent more than a year and $18M to go back 15 years and transfer his 1997 […]