Weekend #5 of 2015 is looking like $104 million for the top 12 films this weekend, actually well above the normal volume for this weekend ($77 million), which is hobbled by the Super Bowl and its massive television audience.  American Sniper on Friday and Saturday should salvage the weekend somewhat, but there is very little […]

  With what appears to be the exception of a sensational hold for Argo, this weekend is looking fairly lackluster, according to preliminary Friday numbers at Deadline.  PARANORMAL ACTIVITY 4 (Paramount) of course, will dominate the weekend, and because of its bargain-basement cost, it will reap plenty of profit for the studio.  But at $15M […]

NOTE: ABC, CBS and NBC ratings below inflated by local prime time pre-emptions for NFL Monday Night Football (nationally on ESPN): ABC (in Los Angeles), CBS (in Minneapolis) and NBC (in New Orleans). DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), […]

  Note:  due to last week’s low-grossing Super Bowl Sunday, all weekend-to-weekend comparisons appear unusually strong this week. OPENINGS:  THE SPONGEBOB MOVIE:  SPONGE OUT OF WATER (Nickelodeon/Paramount) notched the #5 February opening ever with $56M (although not quite in a league with last year’s The LEGO Movie, which was #2 with $69.1M).  The studios seem […]

  Ugliness abounds, unless your title is Argo. OPENINGS:  CLOUD ATLAS (Warners) will be the tallest tree in the weekend’s bonzai forest, but that’s small comfort for a movie that cost $100M (plus heavy marketing) and probably won’t make much more than $10M for the weekend, based on its $3.5M Friday.  This, sadly, is why […]

  OPENINGS:  Even in a normal box office marketplace, a mild rom-com with no big-name stars like THE BROKEN HEARTS GALLERY (TriStar/Sony) probably wouldn’t have made much money, and it has both a low production budget and limited marketing costs going for it.  All that being said, though, there’s nothing about a $1.1M weekend at […]

  OPENINGS:  WRECK IT FALPH (Disney) is proving itself to be a canny mix of kid-friendly action with a video game millieu that can appeal to adults.  It’s Walt Disney Animation’s most Pixar-ish production to date (although the divisions are separate within Disney, John Lasseter supervises both), and headed for a $50M+ opening.  What Ralph […]

Here are the weekend sports ratings for Saturday and Sunday October 7-8, 2017.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the same chart for the same weekend last year, October 8-9, […]