NETWORK UPDATE:  There was no adjustment for the GLEE finale, and in fact the only change was a 0.1 dip for the rerun of IZOMBIE’s pilot. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Friday cable was all about the NCAA TOURNAMENT, as […]

  A moderately good night for some newcomers. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday March 21 and Sunday March 22, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. College Basketball Saturday 3.60 rating CBS 12:00 pm #11-UCLA vs #14-UAB 6.69 rating CBS 2:30 pm #1-Kentucky […]

  OPENINGS:  INSURGENT (Summit/Lionsgate) had a stronger Saturday hold than Divergent (down 7% instead of 13%), and based on that, Liosgate is also claiming a stronger Sunday hold (down 35% instead of 40%).  That gives Insurgent a $54.1M weekend studio estimate, just a breath away from Divergent‘s $54.6M, although even if those numbers hold up […]

WORLDWIDE STUDIO SCORECARD. YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is still +4% above last year and +6% above the average for this point the past four years ($1.794 billion).  Over the same period, Hollywood films have grossed almost $5.3 billion worldwide when we add overseas box office (that’s […]

Based on Friday’s and Saturday’s grosses, weekend #12 of 2015 looks like $123 million for the top 12 films Friday-Sunday, a little better than it looked yesterday but still below the norms for this weekend.   Opening at 3,875 theaters Friday, Insurgent from Lionsgate/Summit is on track for a $54.0 million opening three-day weekend (better than yesterday’s estimate and […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

Based on Friday’s grosses, weekend #12 of 2015 looks like $119 million for the top 12 films Friday-Sunday, below the norms for this weekend.   Opening at 3,875 theaters Friday, Insurgent from Lionsgate/Summit is on track for a $50.1 million opening three-day weekend (somewhat below our $59.0 million ShowBuzzDaily forecast earlier this week). The film is pacing toward $12,900 per […]