OPENINGS:  THE HOBBIT: THE DESOLATION OF SMAUG (Warners/MGM) had a better Saturday hold than last year’s An Unexpected Journey (-22% vs. -25%), suggesting that positive word of mouth is kicking in, and no doubt easing the minds of Warners executives.  The studio’s $73.7M weekend estimate still puts it 13% below Journey‘s start, but if […]

WORLDWIDE STUDIO SCORECARD.     YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is still +6% above last year and now +2% above the average for this point the past four years ($6.510 billion).  Over the same period, Hollywood films have grossed almost $17.3 billion worldwide when we add overseas box […]

  We’re 3 days into the 18 of the WINTER OLYMPICS, and the games are already paying ratings dividends for NBC.  (However, it’s critical to note that the Olympics are like the NFL, only more so:  the rights and production costs are so massively expensive that high ratings don’t necessarily mean profits–and even slight underperformance […]

Here are the full week sports ratings for Monday July 25 through Sunday July 31, 2022. Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day). Programs are grouped by sport and ranked within each sport by P2+ audience size. Here is the same week last year: […]

> Possibly because the Golden Globes take place in much less proximity to the Emmys than they do to the Oscars, and thus aren’t the crucial part of network gamesplaying that they are for the movie studios, the Hollywood Foreign Press Association’s TV awards have always tended to be more adventurous and genuine than the […]

        NETWORK FINALS:  THE FOUR lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season finale of Bravo’s SOUTHERN CHARM led Thursday cable, up 0.05 from its last airing 2 weeks ago to 0.58, with lead-out GIRLFRIENDS’ GUIDE TO DIVORCE up […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

  NETWORK UPDATE:  The only adjustments were 0.1 increases for the reruns of NCIS and NCIS: NEW ORLEANS. CABLE HIGHLIGHTS:   TNT’s last NBA PLAYOFFS game of the season gave it the night at 2.48.  On Discovery, THE DEADLIEST CATCH was down 0.05 to 0.97, lead-in DEADLIEST CATCH: THE BAIT was at 0.42, and SONS OF WINTER […]