There was never any doubt that STAR WARS: THE FORCE AWAKENS (Lucasfilm/Disney) was going to be huge.  The issue was almost existential:  how big was it possible for a December opening to be, when the month–which has been host to both of the biggest hits of all-time, Avatar and Titanic–had never seen a launch […]

Through the first two days of the current week, Shark Week continues to give Discovery a solid presence in the program rankings (although the network has declined each night from a 2.2 rating on Sunday to around a 1.7 Monday to a 1.3 on Tuesday).  Tonight Shark Week continues with Top 10 Sharkdown and Great White Serial Killer, […]

  BROADCAST FINALS:  Note that the length of the NBC schedule on Super Bowl Sunday cut off the other networks, so partial ratings for those are below. ABC:  Reruns of AMERICA’S FUNNIEST HOME VIDEOS were at 0.17/1.7M & 0.17/1.6M, and reruns of SHARK TANK were at 0.10/800K & 0.18/1.2M. CBS:  A rerun of 60 MINUTES […]

> After 2 nights of sinking numbers, stability returned to the ratings on Wednesday. ABC:  All in all, a good night.  The first half of the evening was down a tenth or so here and there, but the network got help where it mattered.  HAPPY ENDINGS is now hitting its stride in viewership as well […]

  STAR-CROSSED:  Monday 8PM on CW – Change the Channel If aliens are in high school, we must be on CW.  The network’s midseason entry STAR-CROSSED plays as a clip reel of CW’s greatest hits, from the supernatural teen romance of The Vampire Diaries to the forbidden love of Beauty and the Beast to the […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS jumped two-tenths to 0.85, AMERICAN IDOL rose 0.13 to 1.06, and THE ROOKIE was up 0.07 to 0.51. CBS:  60 MINUTES lost 0.02 to 0.62, THE EQUALIZER gained 0.02 to 0.60, NCIS: LA was also up 0.02 to 0.51, and SWAT gained 0.06 to 0.51. NBC:  After […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

STUDIO SCORECARD. The worldwide studio rankings for 2013 to date remain the same as last week’s.  The anomalous weekly decline (down $8 million) for 20th Century Fox is a function of some downward revisions of some domestic final tallies. Reminder: the chart below has been reformatted and expanded to include a look at all releases […]