EXPANDED NETWORK REPORT (since there was no text this morning): NBC:  YOU, ME AND THE APOCALYPSE premiered at 1.2, a bit better than what HEROES REBORN had been doing in the slot, but nothing to be excited about.  It did hold very steadily through the hour, which is a good sign.  THE BLACKLIST remained […]

  An easy win for basketball. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

The AUDIENCE MAP series continues with a look at fall 2015:  CBS’s primetime lineup is shown below.  As a reminder, the programs are arranged by broadcast schedule, with each show placed on the night it spent most of the season so far.  The audience share for each of 30 gender-age subgroups is noted for each show, […]

  NETWORK UPDATE:  Another 0.1 for EMPIRE pushed the blockbuster to 5.4 in final numbers, and AMERICAN IDOL gained a tenth as well.  In addition, SURVIVOR and ARROW gained 0.1.  However, BLACK-ISH, NASHVILLE and THE 100 each lost 0.1. Ratings in  demos for the Top 25 original cable telecasts (plus a few other lower-rated but […]

>This past week in cable, ESPN’s Monday Night Football drifted down to a 4.9 rating with Adults 18-49, still the highest-rated cable program by far.  NFL Network’s Thursday Night Football rose to a 2.9 rating. AMC’s Walking Dead continues to soften but remains the top-rated scripted series on cable.  About one rating point behind Walking […]

  Either something very good happened at CW last night, or there were local preemptions that will lead to adjustments on Monday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and […]

  Only one network aired a full original line-up last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A good night for sports, and a bad night for everything else. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]