The news for NBC was good and not-so-good. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  After timezone adjustment, FOX’s coverage of the US OPEN fell to 0.9 in final numbers.  The only other change from Sunday prelims was a 0.1 drop for the rerun of MADAM SECRETARY.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The season […]

        NETWORK FINALS:  It was a busy night for adjustments, with THE BACHELORETTE finale up 0.2, and 0.1 bumps for THE PRICE IS RIGHT AT NIGHT, LET’S MAKE A DEAL PRIMETIME, the 8PM episode of NEXT and the rerun of THE VOICE.         Broadcast Official Nationals Program Ratings Chart […]

        NETWORK FINALS:  As expected, football adjustments lowered the ratings for DANCING WITH THE STARS and THE GOOD DOCTOR, each by 0.1.  In addition, LUCIFER gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL dropped 0.38 from last […]

  BIG BROTHER was down a notch in its return. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  CABLE HIGHLIGHTS:  The NBA PLAYOFFS were once again on top, with double features on both TNT (1.39/0.87) and ESPN (1.27/1.17).   Adult Swim had 3 of the next 4 slots, with 0.67 (up 0.10) for KILL LA KILL, 0.65 (up 0.12) for SWORD ART ONLINE, and 0.56 (up 0.18) for INUYASHA, all of which […]

  NETWORK UPDATE:  BIG BROTHER gained 0.1 in final numbers, but there was no bump for EXTANT.  The only other changes were 0.1 declines for the reruns of ARROW and SUPERNATURAL. CABLE HIGHLIGHTS:  A&E’s DUCK DYNASTY again led the cable night, down a hundredth to 0.86, but lead-out COUNTRY BUCKS fell a heavier 0.09/0.11 to […]

        NETWORK FINALS:  FOX’s NFL WILD CARD game adjusted to 8.9.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN shared the AFC NFL WILD CARD game with ABC, and the cabler’s share was 2.09, while the COLLEGE BASKETBALL games that sandwiched football were at 0.47/0.45.  […]