UPDATE at 3:40 pm PT: Fast nationals for Monday 12.28.2015 scheduled for release at 5:00 pm PT (8:00 pm ET), an unusually late hour for a data release. But this has been a most unusual day. UPDATE at 2:25 pm PT: Next update at 3:30 pm PT.  Around that time, Nielsen will either announce a data […]

NOTE: The CBS numbers below do not include live viewing from 5-8pm PT on the West Coast, where both opponents in the NCAA semifinal #2 are based. The official nationals for the game (available Tuesday morning) will be at least +20% higher than the CBS time period numbers below.  DEMOGRAPHIC DETAIL: For each broadcast program (or […]

        NETWORK FINALS:  MAGNUM PI gained 0.1 in final numbers, and the NFL DRAFT lost the same (but was still up 0.2 from last year’s Friday network portion).          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The ESPN portion of the NFL DRAFT was again dominant […]

  SATURDAY STARZ:  Starz would be pleased if THE WHITE QUEEN can continue where it landed with its second episode.  Although its 800K total viewers and 0.3 in 18-49s were below the total of the many airings Starz and its sister networks gave the premiere the week before, it was above any single one of […]

        NETWORK FINALS:  There were no changes from this morning’s preliminary numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Baseball remained on top of Wednesday cable, with TBS’s telecast of the MLB PLAYOFFS at 1.30 (FULL FRONTAL followed with an episode that started after 1AM, […]

  NETWORK UPDATE:  FOX’s MAJOR LEAGUE BASEBALL coverage and the rerun of BATTLEBOTS each received an extra 0.1 in final numbers. CABLE HIGHLIGHTS:  Once again, we’re at the mercy of the way some of the cable networks list their theatrical movie premieres, which is why JOHN WICK and SKYFALL are included in the Top 10 below.  […]

  Not a tuneful evening. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

  BROADCAST FINALS: ABC:  Returning from a week off, HOLEY MOLEY held at 0.37, WHEN NATURE CALLS was steady at 0.20, and THE HUSTLER dropped 0.08 to 0.19. CBS:  BIG BROTHER lost 0.05 to 0.87, followed by a promo special for the fall season at 0.22, and reruns at 0.17/0.12. NBC:  The NFL season officially […]