Families, especially their elders, opted for new over classic. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  ABC’s COLLEGE FOOTBALL game adjusted to 1.9 (up 0.2 from preliminary numbers), and FOX’s game settled at 1.3 (up 0.3).           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Saturday cable again featured a mix of genres.  ESPN’s noon Alabama vs Mississipi State […]

          NETWORK FINALS:  NBC’s NHL PLAYOFFS game and FOX’s MLB BASEBALL game each dropped 0.2 in final numbers, and the reruns of AMERICAN HOUSEWIFE and DOWNWARD DOG each lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  HBO’s original movie THE WIZARD OF LIES […]

  A mostly steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for 9-1-1: LONE STAR.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On USA, the WWE telecast was at 0.55/0.54/0.51 compared to last week’s 0.57/0.54/0.47, and MIZ & MRS was up 0.05 to 0.27.  […]

    NETWORK UPDATE:  As expected, MONDAY NIGHT FOOTBALL adjustments lowered the NBC line-up, with THE VOICE down 0.2 to 2.8, and the two episodes of SUPERSTORE down 0.02 to 2.0 and down 0.03 to 1.6 (still not bad numbers, although this is the last time the show will see that kind of lead-in).  The […]

  AMERICA’S GOT TALENT isn’t just for summer. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

  NETWORK UPDATE:  A CHARLIE BROWN THANKSGIVING gained 0.1 in final numbers on Wednesday. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): There was no AMERICAN HORROR STORY on Thanksgiving Eve, which gave the nightly win to DUCK DYNASTY (A&E), down 0.05 to 0.93.  […]