> Two of the fall’s most publicized new shows premiered last night, to very different results. FOX:  The House of Murdoch won the night, as well as the biggest headline:  all those ads showcasing the goofy charm of Zooey Deschanel paid off big-time, and NEW GIRL‘s 4.8 rating (slightly updated from Mitch Metcalf’s report) was […]

DNC Night 4 ratings below. In the past three election cycles, the audience for the final night of the DNC went up between 4.4 million and 10.6 million viewers 2+ from the prior night across the six major news networks in the 10 pm ET hour. Last night was up a small 325K viewers from […]

  None of the season finales set their line-ups on fire. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  As expected, football adjustments pushed ABC’s line-up down, with both DANCING WITH THE STARS and LIVING EVERY DAY: LUKE BRYAN down 0.2 in finals.  In addition, THE GIFTED fell 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s MONDAY NIGHT FOOTBALL climbed […]

  FOX’s X Factor problem is becoming a crisis. FOX:  THE X FACTOR fell another 0.3 from last week’s lackluster premiere to a series-low 1.9–and that’s before the regular season competition has even shown up.  It’s down a horrific 1.6 from the parallel night last season.  From 9-10PM, reruns of the DADS and BROOKLYN NINE-NINE […]

NOTE: The ABC numbers below do not include live viewing of the NBA FINALS Game 1 on the West Coast from 6-8PM PT. Come back this afternoon for precise program ratings for Wednesday broadcast and cable.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult […]

  If you’re a fall series that hasn’t heard any news of your fate by Thanksgiving, the omens aren’t good–at that point, production of the initial 13 episodes is all but done, and for reasons of cost and momentum, networks try to keep shows in continuous production if they’re going to extend throughout the season.  […]

  CBS was the night’s easy winner, although its numbers won’t be sorted out until tomorrow. CBS:  Golf’s fourth and final major, the PGA CHAMPIONSHIP, ran until 9PM ET last night instead of the scheduled 7PM end time because of a severe weather delay.  60 MINUTES and BIG BROTHER were pushed two hours later than […]